By Wish Farms
Plant City, FL – International grower and year-round marketer of strawberries, blueberries, blackberries and raspberries, Wish Farms, is adding acreage to its Florida strawberry farm operation.
The purchase adds just over 800 acres of land, around 600 of which will be designated for farming. The remainder is natural wetlands, which will be left undisturbed for biodiversity and environmental sustainability.
While the farm is over 90% of the popular and successful Sweet Sensation variety, the company is always on the hunt for the next best tasting strawberry. Several rows are dedicated to 100 new variety and seedling trials. Nearly seven acres have been planted with the highly anticipated white strawberry. Wish Farms has branded them Pink-A-Boo Pineberries.
“I believe there will be strong demand for Pink-A-Boos in the coming years, and this land will allow us to expand that program without having to reduce our red strawberry acreage,” said Owner Gary Wishnatzki.
Wish Farms is farming 55 acres of it this coming season, with a gradual ramp up of usage in each season following.
About Wish Farms:
Founded in 1922, Wish Farms is a fourth-generation, family operated company. As a year-round supplier of strawberries, blueberries, blackberries and raspberries, it grows both conventional and organic varieties.