By Honeybear Marketing
Elgin, Minnesota – A record shipment of Chilean Honeycrisp from Honeybear Brands’ southern hemisphere orchards arrives at major retail stores across the country this week. The 2017 Chilean Honeycrisp is the largest in Honeybear’s 10-year program and brings just picked freshness, color and taste domestic Honeycrisp inventory, harvested last fall, is in low supply and flavor waning from months of cold storage.
The volume increase in Chilean Honeycrisp is due in part to several factors: the natural maturation of Honeybear’s Chilean orchards, excellent growing conditions and the company working with exceptional local growing partners who understand the many nuances of growing and optimizing premium apple production in their local micro climates.
Leading retailers featuring the Honeybear Chilean Honeycrisp include Hy-Vee, Publix, Loblaws, United Supermarkets, Cub Foods, SuperValu, Central Market, Coborns and Sam’s Club in more than 100 markets across the country.
Honeybear Brands and parent Wescott Agri Products were granted exclusive production and commercialization rights for the Chilean Honeycrisp by the University of Minnesota, developer and owner of the original variety. The company was one of the first to grow Honeycrisp in Washington state and Chile, and is widely recognized as the premier Honeycrisp label in the United States.
For more information visit www.honeybearbrands.com or contact Honeybear at 952-746-1315
About the Honeycrisp Variety
The Honeycrisp variety was first designated in 1960, patented in 1988 and made available to customers in 1991. In recent years, thanks to its unique blend of crunch, crisp flesh and a mixed sweet/tart flavor profile, the Honeycrisp variety has become an in-demand favorite of consumers, cooks, apple-lovers. A challenging variety to grow, Honeycrisp requires the right microclimate to maximize production, yield quality and flavor.
About Honeybear Brands
Honeybear Marketing is the marketing arm for, and a wholly-owned subsidiary of Wescott Agri Products. Honeybear is a leading grower and developer of premium apple varieties. The company started as Wescott Agri Products, a family run apple orchard in the early 1970s. From that early start several generations ago, today Honeybear still employs the same hands-on, personal attention to each and every apple variety produced through the Honeybear Apple Varietal Development Program. Honeybear is the leading provider of Honeycrisp apples in the Northwest region and offers complete domestic and global supply integration from varietal development to growing, packing, shipping and retailer support.