Florida’s strawberry strawberry shipments are gradually ramp up and should hit peak volume in time to make deliveries for Valentine’s Day, February 14.
The Sunshine State strawberry season got underway in early to mid-November, and supplies slowly increased throughout December.
Gem-Pack Berries LLC of Irvine, CA is partnering with Parkesdale Farms of Plant City, FL. The companies expect to have peak volume the week of Valentine’s Day.
On a note of caution, the company is monitoring for Botrytis and Chile thrips. Botrytis is a fungus causing a gray mold and appears as white specks or brown spots on the pedals which spread to the flower. Chile thrips are microscopic pests that damage the strawberry leaves and fruit itself.
Parkesdale Farms expects similar volume to a year ago with ample supplies throughout the season.
Gem-Pack also will offer Well-Pict-brand proprietary strawberry varieties grown in Florida.
Wish Farms of Plant City began picking Florida strawberries the first week of November, which is about a week earlier than usual with average berry size and above average quality.
Peak season for Wish Farms is expected to be mid-February to early March, with volume similar to other seasons.
California Gian Berry Farms of Watsonville, CA started harvesting Florida strawberries the second week of November, but cooler than normal weather had kept its volume below normal.
But volume had not reached normal numbers as of mid-December because of unusually cool weather. Still the company expects total volume to be similar to last season, shipments extending through March and into early April.
Astin Strawberry Exchange LLC has 2,000 acres of strawberries this year, with decent volume expected by January 20, with peak season likely coming after Valentine’s Day, but earlier if weather is warm in January.
The company notes an early Easter of March 31 will be good for Florida strawberry shipments with peak volume occurring from mid-February to mid-March.