California Giant Berry Farms of Watsonville, CA is ramping up its domestic blueberry shipments.
A promising start to the domestic blueberry season has come with early season harvests underway, the company said in a news release.
Conventional blueberry production is ramping up, with the Florida season commencing the week of March 17th and Georgia is anticipated to begin the first week of April. California’s Central Valley will follow suit, with harvests expected to begin in early May, ensuring a consistent supply of fresh, conventional blueberries, the company said.
On the organic front, Oxnard, CA, is currently experiencing peak production, yielding high-quality fruit, said California Giant, adding that these supplies will be supplemented by organic harvests from the Central Valley beginning in early April.
California Giant also said it will highlight the availability of its premium Giant Blueberries. These large (20-millimeter-plus) berries are now available in a new label design, selected by California Giant’s consumer audience.
The Giant Blueberries, known for their size and flavor, undergo rigorous sorting on a Unitec sorting line at California Giant’s Santa Maria, Calif., packing facility, the company said. The company said this process ensures that only the highest-quality berries, selected for color, firmness, size and other quality indicators, are packaged into each clamshell.
California Giant said it continues to deliver on its mission to provide the best berry experience by offering a year-round supply of fresh berries that represent the highest standards for quality and consistency.