An early production surge is giving importers in the United States and Europe a head start on the winter Chilean cherry import season.
The Chilean cherry is considered a premium fruit in China, and producers are hoping to charm shoppers worldwide as the Andean country looks to diversify one of its star products.
Honeybear Brands, based in Minnestoa, is already moving fruit into retail, while Spain’s CMR Group recently unloaded Europe’s first sea container of off-season Chilean cherries. Both companies report strong crop conditions in Chile and expect steady volumes through the holidays.
Honeybear Brands, reports the company is estimating shipments at approximately 125 to 150 loads.
Honeybear Brands continues to position itself as a key supplier for cherry winter demand, highlighting the fruit’s versatility and convenience. The company only imports Chilean fruit; believing it is a superior product to other growing regions in South America.
The company brings Chilean cherries into Washington state and Philadelphia, and says the dual-port model allows it to co-load imported cherries with its domestic apple programs.
The importer expects to expand its cherry program in the coming weeks with additional origins and other stone fruit items.
Chilean exporter Copefrut over 70 years of experience with cherries, apples, kiwifruit, and plums as strategic crops in Chile and foreign markets such as the US.
The company shipped over 3,000 tons of fruit to the US in 2024, with apples accounting for nearly half and cherries for 831 tons.
The firm works directly with some US and Canadian retailers, but that the majority of the crop enters the market through importers on both coasts. Copefrut’s plan in the mid- and long-term is to grow across all fronts, but apples are already ahead, with the company observing a 30 percent year-on-year increase in market share in 2024.