2025 exports of Peruvian blueberries got off to a much slower beginning compared to the same month in 2024.
Exports totaled 23,454 tons worth $110.31 million, which represented a decrease of 15 percent in volume and 41 percent in value, with an average price of 4.70 per kilogram (-31.3 percent).
A primary factor in this drop was the reduction in shipments to China, which went from $15 million in January 2024 to only $2 million in 2025, along with the general drop in the price of the product, according to Fresh Fruit.
Throughout the month, Peruvian blueberries reached 24 countries, of which the U.S. remained the main destination, with a share of 64 percent. 14,721 tons were exported to this market for a value of $70.51 million, with an average price of $4.79 per kilogram. Compared to January 2024, shipments to this country fell by 1 percent in volume and 30 percent in value, with a 29 percent reduction in average cost.
The Netherlands was the second destination with a 21 percent share. Exports to this market reached 5,151 tons for a value of $23.24 million, with an average price of $4.51 per kilogram. In terms of annual variation, the exported volume increased by 33 percent, although the value fell by 12 percent and the average cost decreased by 34 percent.
The United Kingdom closed the podium with 1,791 tons exported, generating a value of $7.34 million. The average price of blueberries in this market was $4.10 per kilogram, which represented a 45 percent drop compared to 2024. However, the volume shipped increased by 37 percent, while the total value of exports to this destination decreased by 25 percent.
On the other hand, in January, almost 70 Peruvian agro-exporters participated, of which the most prominent were Camposol S.A., with a 30 percent share; Hortifrut – Perú S.A.C., with 14 percent; and Blueberries Perú S.A.C., with 10 percent. In 2024, the largest exporters were Camposol (25 percent), Hortifrut (13 percent) and Agrovisión (6 percent). Camposol and Hortifrut increased their market share, while Agrovisión left the podium and was replaced by Blueberries Perú S.A.C.
In terms of markets served, Camposol concentrated its exports in the United States (69 percent) and the Netherlands (27 percent) in 2025, increasing its presence in these markets compared to 2024, when its share in the United States was 53 percent and in the Netherlands 14 percent.
Hortifrut prioritized the United States (67 percent) and the Netherlands (14 percent), while in 2024 these percentages were 50 percent and 17 percent, respectively. Blueberries also had a change in its market focus, with a greater presence in Saudi Arabia (11 percent), while in 2024 it exported mainly to the United States (60 percent) and the Netherlands (14 percent).
Regarding the ports, Terminales Portuarios Euroandinos concentrated 42.4 percent of shipments; followed by DP World, with 27.6 percent; and APM Terminals, with 24.2 percent. The General San Martín – Paracas Port Terminal had a 4 percent share, while the Jorge Chávez International Airport represented 2.3 percent.