Posts Tagged “feature”

California Strawberry Shipments this Year Have Set a New Record

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DSCN0189California strawberry shipments in 2017 have already exceeded its 2016 record setter with a full month to go in the year.

By the middle of November California growers had packed 197.3 million crates statewide, exceeding the 196.8 million crates produced during all 12 months of 2016.

What is ironic about the shipping season is California experienced one of its rainiest winters on record in 2016-17, plus the heavy strawberry production area of the Salinas Valley, among others, had an exceptionally hot summer.

However, the rains helped to rinse away some of the salts that had built up in the top layer of soil during the drought.

Higher yields from newer strawberry varieties also contributed to the record crop.  Growers planned to plant 36,141 acres of strawberries in 2017, off from 40,816 acres four years earlier.

California strawberry shipments take place the year around and basically follow the sun.  During the peak shipping season, all of the state’s major growing regions  — Oxnard, Orange County, Santa Maria and Watsonville are loading berries.  Peak shipments are  typically in the spring and early summer, but it came later this year due to spring rains.

Strawberry shipments in the early part of 2017 were adversely affected by big storms.  The result was amazing with seasonal rainfall totals in many coastal areas being around 150 percent of normal. Luckily, growers for the most part avoided major damage from the storms.

A recent consumer survey revealed strawberries as America’s favorite fresh fruit.   32 percent of respondents identified strawberries as their favorite fruit, in the survey that did not provide a list of fruits from which to choose.  Bananas (9 percent) placed second, while watermelons (8 percent) were the third favorite fruit in the U.S.

California is the leading strawberry shipping region in the world.  The state also provides nearly 80 percent of the strawberries grown, packed, shipped and consumed in the U.S.

While California strawberries are currently coming mostly out of Santa Maria and Oxnard, this is a light volume time of the year.  Mexican strawberry shipments are currently light as well, but is increasing in volume with the new shipping season.

Santa Maria strawberries and vegetables – grossing about $8000 to New York City.

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Supervalu Agrees to Acquire Associated Grocers of Florida

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DSCN0415A planned purchase of Associated Grocers of Florida for $180 million has been made by Supervalu.

AGF of Pompano Beach, serves independent retailers in South Florida, the Caribbean, Central and South America and Asia, according to a news release.  The company generated $650 million in revenue in its fiscal year ending last July.

Associated Grocers will be a wholly-owned subsidiary of Supervalu when the deal is complete.

“Associated Grocers represents a great opportunity for us to further expand our wholesale business into another important region,”  Mark Gross, president and CEO of Supervalu, said in the release.

The transaction has been approved by the board of directors of each company and is expected to close by the end of 2017.

Quarterly report

Supervalu generated $3.8 billion in net sales in the second quarter, up 35 percent from last year, according to a news release. The increase in sales came mostly on the wholesale side of the business, which saw a major increase in the wake of Supervalu’s acquisition of Unified Grocers, a move the company made last summer.

Supervalu reported a net loss from continuing operations of $25 million, partly due to costs of integrating Unified Grocers.

Gross profit was $428 million, or 11.3 percent of net sales, down from 14.1 percent last year. The company stated the decrease is mostly due to Supervalu shifting its business segment mix toward wholesale.

On the retail side, same-store sales were down 3.5 percent. Second-quarter retail sales were $1.02 billion, down 1.1 percent from last year.

“We continue to make tremendous strides in driving our strategy, evidenced by another quarter of strong growth from our core wholesale business which now represents over 70 percent of net sales,”  Gross said.  “Additionally, our results now include the benefit of Unified Grocers, where I’m pleased the transition is going well. We have a lot to be excited about as we turn our focus toward the back half of our fiscal year.”

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FL Fresh Citrus Shipments to Increase with Less Product for Processors

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DSCN0084Florida fresh citrus shipments should increase this season, despite the state’s expected 27 percent plummet in volume from a year ago, according to a USDA estimate in November. This would cut the crop to 50 million boxes.

The primary culprit is Hurricane Irma that hit Florida September 10th.

Florida grapefruit shipments are forecast to be 4.65 million boxes, down 40 percent from last year.  The November forecast in down from the last one issued in October, but many in the Florida citrus industry believe actual harvest numbers will be even lower.

For long haul truckers of refrigerated products, this may not be all bad news.  For example, DLF International Inc. of Vero Beach, FL expects to ship more fruit to the fresh market this season. The company’s October fresh volume doubled over the same period a year ago.  At the same time it will be sending less product to processors.

Florida Classic Growers of Dundee, FL is the marketing arm of the Dundee Citrus Growers Association.   It actually has more citrus than a year ago.  The company has been shipping sunburst tangerines, which should continue into December.   The firm’s grapefruit loadings got underway in early November and should continue into January.  Florida navels and hamlin oranges began in early November, and may last through December. The valencia harvest for the cooperative should start in January and continue into June.

Seald Sweet LLC of Vero Beach is starting valencia shipments earlier than normal to help make up for early and mid-season varieties that had a shorter than usual season.  Seald Sweet, which lost at least 30 percent of its oranges to the hurricane expects to ship a higher percentage of its citrus to the fresh market.

At IMG Citrus Inc. of Vero Beach, 35 percent of its fruit was lost to the storm.  IMG had planned a volume increase prior to the hurricane because of maturing groves and the acquisition of additional acreage.  Following Irma, IMG, sees its shipments declining 10 to 15 percent from a year ago.  The company expects light volumes until the end of the year, but good volume coming with the New Year.

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DeltaTrak Introduces New Data Security Feature for the FlashLink

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DSCN0082Pleasanton, Calif., — DeltaTrak® announces the addition of a new data security feature to the FlashLink BLE (Bluetooth Low Energy) Wireless Monitoring Solution.

According to Frederick Wu, President and CEO of DeltaTrak,  “With the new security feature, shippers have the option to require receivers to enter an access code before they can see or download data from the BLE loggers. This gives them that extra layer of data security.” A smartphone app sends information from a mobile device to the BLE Web Application where it can be viewed remotely by authorized users.

This solution is ideal for three types of applications which include 24/7 facility monitoring, pre-cooling operations, and delivery routes. With the FlashLink BLE loggers, customers have secure access to data, immediate alert notifications, and reports in PDF and CSV formats.

The FlashLink BLE logger helps suppliers maintain continuous visibility of temperature and humidity during facility monitoring and pre-cooling operations. It is especially ideal for 24/7 facility monitoring, such as cold storage warehouses, distribution centers, greenhouses, temperature controlled processing, packing and staging areas. Alert notifications are sent to personnel which allow them to take quick corrective action before products are compromised by changes in temperature conditions.

With the FlashLink BLE Wireless Monitoring Solution, pre-cooling operations will improve efficiency, increase pallet throughput and extend product shelf life. The loggers monitor produce in cooling tunnels and when required temperatures are reached alerts are sent via email or SMS notifications. Instead of pre-cooling based on time and relying on staff to take pulp temperature, this automates tracking and provides real-time temperature conditions during the process. Data can be analyzed by personnel to identify strengths and weaknesses of their operation, and assure that products are adequately cooled, while eliminating the problem of pallets not being cooled long enough.

For delivery routes, receivers can also read temperature history data from the FlashLink BLE Logger without opening the vehicle doors or locating the logger inside the truck. As soon as a vehicle arrives, the smart phone application accesses data from the logger from up to ~100 feet / 30 meters away, so information is available immediately upon arrival.

FlashLink BLE Logger settings are customizable, including device name, logging interval, and high/low alarm limits. All data is available in the cloud, where temperature and location are reviewed remotely for tracking shipments in progress, making cold chain management decisions and reports for audits, HACCP and FSMA documentation.

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South Texas Vegetable, Citrus Shippers are Expecting Good Volume for Holidays

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DSCN0451Good supplies of fresh vegetables and citrus is being predicted by observers from the Lower Rio Grande Valley of South Texas as they gear up for the holiday season.

Among the dozens of different vegetables are kale, cilantro and cabbage as well as mustard, collard and turnip greens.  As far as citrus is concerned, grapefruit shipments got underway in early November, and several varieties of oranges should be ready by early December.

Vegetable shipper Frontera Produce Ltd., of Edinburg, Texas, began loading cabbage, its biggest vegetable item of the winter, last week.  The company started its jalapeno pepper shipments in late October and the product should be available through mid-December, depending upon the weather.

Frontera volume should increase slightly on jalapenos, with shipments on other commodities remaining similar to a year ago.  The firm began cilantro shipments the first week of November and will continue until mid-April.

Crescent Fruit & Vegetable LLC is a sister company of Frontera, which will load about the same volume of onions and watermelons as last year.

Another South Texas shipper, Grow Farms Texas LLC, located in Donna, will ship green, red and napa cabbage this winter, along with squash, eggplant, cucumbers and jalapenos and Anaheim chili peppers.  Grow Farms will be loading green bell peppers until the first frost.

Rio Fresh Inc., of San Juan, Texas, was shipping about 20 wet vegetables by late October and early November that included herbs, parsley and beets.  In early December the company should be shipping specialty vegetables such as bok choy, napa cabbage, leeks and spinach.

Citrus Shipments

Lower Rio Grande Valley citrus acreage for the 2017-18 shipping season should be similar to a year ago when it totaled 27,000 acres, with about 70 percent of this acreage being rio red grapefruit.

Grapefruit acreage in South Texas is expected to increase by 4,000 acres within 12 to 18 months.

South Texas and imported Mexican produce – grossing about $3100 to Chicago.

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The Silent Generations Influence on Produce Consumption

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AAA7By Category Partners

Idaho Falls, ID —  With a perpetual buzz surrounding how to respond to millennial and Gen Z needs, it seems one of today’s key generations often is overlooked in the retail world of the silents.

Shaped early by the Great Depression and WWII , and today, by smaller households and older age “this generations has a waste not, want not attitude and demand for quality, simplicity and traditional values, are apparent in their behaviors and attitudes toward produce shopping. These insights were revealed in the recent Barriers to Purchase (BTP) study, which surveyed 4,000 produce shoppers nationwide, evenly split among millennial, Generation X, baby boomer and silent generations.

Unlike their younger counterparts, silent are ages 72-89 and aren’t as swayed by the rise of new food trends and technologies and  to a degree price. Yet, they embody strong preferences (arguably more so than millennials) toward the what, where, when, why and how, of produce planning, shopping and eating.

The silent generation is fascinating, as the factors influencing their produce-selection process are truly representative of life stages and experiences  and “perhaps to a greater degree than other generations,”  said Cara Ammon, principal of Beacon Research Solutions, BTP co-administer.  “They were raised to stretch their dollars the furthest, so they want the greatest return on their investments, as it relates to quality and shelf life. They live in smaller households and are averse to waste, therefore leaning toward smaller packages and bulk. And, they want to extend their years, so health and nutrition weigh heavily in their purchasing decisions.”

BARRIERS & MOTIVATORS

Indeed, of all generations, silents are most turned off by the top overarching barriers to produce purchasing , price, quality, spoiling, variety not available and package size too large.

When it comes to purchase drivers, silents are most influenced by:

–Quality/appearance (including ripe fruit)

–Health/nutrition

–Locally grown (in contrast, least concerned about natural and organic)

–Bulk/smaller package size

–Better vegetable selection

PLANNING & FORMAT

Silents, unsurprisingly, take a traditional approach to mapping their produce shopping, as they are most likely to use circular ads/store flyers; and least likely to use all other planning resources, especiallyfood/recipe websites, social media, blogs and TV. That said, they also are more inclined than other generations to not plan their produce purchases.

Regardless, once they are ready to shop, silents are prone to buying fruits and veggies in a supermarket/grocery store, mass merchandiser or discount grocery store.

USAGE

Silents tend to stick to traditional meal occasions when eating produce, and particularly dinner for vegetables and an evening snack for fruits. Similarly, they are least likely to eat fruits and vegetables as a morning/afternoon snack or for lunch.

And, don’t expect to find silents in the kitchen longer than necessary, as they are most likely to prepare heat-and-eat meals and avoid cooking; though, they prefer to eat at home more frequently than other generations.

About Category Partners: a nationally recognized resource, among produce companies and retailers, for delivering actionable business/consumer insights, marketing/sales plans and technology/data solutions. Category Partners is grower/shipper owned and headquartered in Idaho Falls, ID, with offices in Denver, Atlanta and Laguna Hills, CA.

About Beacon Research Solutions: a leading consumer research and data analysis firm, who works with clients to deliver need-based insights. Beacon’s methods for identifying and evaluating key business insights, include: consumer surveys; focus groups; syndicated research; category reviews; trade research; in-store testing; loyalty card data analysis and promotion/pricing analysis.

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Fresh Produce will Drive Fruit, Vegetable Processing Growth, Study Says

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007By Market Research Hub

Albany, NY — Fruit and vegetable processing industry has taken a new direction and is growing gradually with strong growth rate annually.  Further factors such as rising consumer demand for fresh and healthy products that are easily available and need minimum preparation time are further fuelling the market growth. A new study, titled “Vegetables – U.S. – May 2017” has been freshly added to the vast repository of Market Research Hub (MRH), which analyzes the overall U.S. market current scenario of vegetables and fruits, along with consumer’s behavior which impacts the market positively.  This study is a result of qualitative and quantitative research techniques that aim to drill down to the exact factors that are driving growth, restraining growth and creating new opportunities for growth.

As per the findings of a new study, the vegetable category has experienced stable growth over the past few decades, driven primarily by fresh vegetables and fresh-cut salad. Health concerns are the prime factor which has driven demand for fruits and vegetables as consumers look for healthier and more nutritious options for their diets. The fresh-cut segment has been able to profit as consumers believe fresh-cut is the healthiest format for processed fruits and vegetables. In line with growing health awareness and changing demographics, demand for fruits and vegetables is expected to increase in the long term.

Within the United States, fruit and vegetable production is a major business enterprise and mostly, it focuses on processed fruits and vegetables. Currently, this segment continues to make up a significant share of total fruit and vegetable consumption in the United States. Several types of processing such as drying, canning, freezing, and preparation of jams, juices, and jellies augment the shelf life of fruits and vegetables. The research finds that Vegetable sales grow 13% from 2011-16. As technology improved and consumer incomes increased, it became possible to provide fresh produce year-round. Factors such as income, aging of a population, market promotion, and consumer awareness of the importance of produce, contribute to increased fruit and vegetable consumption.

American consumers now expect fresh tomatoes, strawberries, and sweet corn every month of the year. In addition, a strong demand remains for processed fruits and vegetables. Fruit and vegetable consumption has been shown to be an important part of any diet leading towards good health. As per the research study findings, consumers indicate more interest in vegetables that are fresh, nutritious and natural. Due to this, vegetables category estimated to experience steady growth into 2021, heavily driven by fresh produce. However, frozen produce contains just as many vitamins as fresh even if consumers perceive it differently.

Vegetables emerge as the main offering in restaurant dishes and consumption of fresh vegetable similar to frozen and canned.  It is a prime factor for the market growth.  Total U.S. retail sales and forecast of vegetables, by segement, at current prices for the period 2011  to 2021 is also mentioned in the study.

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A Few Thoughts About What Thanksgiving Means to Me

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DSCN4604Happy Thanksgiving!  Come February HaulProduce.com will quietly celebrate its 5th anniversary of providing you with what I hope is information worth your valuable time ranging from active produce shipping areas, peak shipping periods, caution when needed about quality problems at shipping point, demand for refrigerated equipment, produce trucking rates, not mention health stories and other news related to perishables.  Unabashedly this site is a proponent of healthy eating and promoting the health benefits of fresh fruits and vegetables.  Fresh produce is a daily part of my diet.

Today, there are nearly 1000 subscribers to HaulProduce and I cannot thank each of you enough.  Since its inception nearly 1900 posts have been placed on this blog.

It has been three years now since retiring after 40-plus years traveling this great nation as a journalist writing about both the trucking and produce industries.  It was this knowledge gained from both industries that led me to create the Produce Truckers Network back in the 1980s.  At its peak it had over 60 radio stations across North America and also was on satellite radio for several years before its completion after 20 years on the air.  The same concept exists today with HaulProduce.

Although officially, retired, this outlet allows me to continue to doing something I love – and at the same time provide something useful to our subscribers.  At the same time it allows spending more time with my kids, grandson and my lovely wife of 49 years.

It is with all of this in mind I plan to fully enjoy Thanksgiving, to appreciate and give thanks for all the opportunities available in the United States of America.

I will thank the good Lord for all those “highway warriors” that deliver over 95 percent of the fresh produce to markets across this great nation, as well as being thankful for everyone else in the distribution chain from growers and shippers, to all forms of companies involved in the distribution chain.  It certainly doesn’t end up on our Thanksgiving dinner table by magic.

May God bless each of you and have a blessed Thanksgiving.

— Bill Martin

 

 

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Hapag-Lloyd is Investing in 3700 Refrigerated Export Containers; L&M Has New Nogales Facility

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MaerskNew refrigerated containers have been ordered by Hapag-Loyd for export expansions…In Nogales, L&M has expanded its warehouse shipping facility.

Hapag-Lloyd is investing in 3700 refrigerated containers, which are used to ship food and other cargo around the world  Of the total, 1,000 of the units have environmentally friendly refrigeration systems.

Another 1000 will also have controlled-atmosphere capabilities specifically for fresh produce.

The Maersk Container Industry Star Cool Integrated containers are being built in Maersk facilities in China and Chile.

“Working together with (Maersk Container), we have been able to refine (controlled-atmosphere) technology to offer our ExtraFresh Plus service,” said Niklas Ohling, senior director at Hapag-Lloyd, in a news release.  “his service enables even extremely sensitive fruit such as blueberries and lychees to be transported to the desired level of quality and degree of ripeness.”

The new containers allows the company to expand the market reach of fresh fruits and vegetables, said Saren Leth Johannsen, chief commercial officer At Maersk Container, in the release.

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L&M Begins Winter Season with New Facility

By L&M

L&M’s Nogales location has moved and is now operating in a new, expanded facility.  The new location features over 33,000 square feet of cold storage, including 8 ripening rooms for mature green tomatoes and over 9,000 square feet of office space. This allows L&M to service up to 24 loads at one time. We are happy to offer consolidation services for our customers, as well as in-and-out service year-round.

L&M is already shipping melons, zucchini, yellow squash, hard squash, eggplant and bell peppers. Mature Green tomatoes will be available in December and cucumbers are available year-round. L&M will be adding production on eggplant and hard squash out of Culiacan, Mexico.

L&M Nogales is now located at 1450 W. La Quinta Rd. The company is a grower and shipper of fresh vegetables, potatoes and onions, with farms and offices nationwide

 

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The Produce Mom Annnounces Rebranding and New Name

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ProduceMomINDIANAPOLIS  — The Produce Mom®, a passionate advocate for the fresh produce industry lead by Lori Taylor, announces a rebrand and name change to The Produce Moms.

What started five years ago, as a blog and consumer brand of the Indianapolis Fruit Company, has evolved into an educational media brand that is owned, authored and lead by Taylor. Under her leadership, The Produce Mom has grown in its aspiration and aims to serve three specific audiences: moms, children and school professionals with inspirational content and action-oriented materials that are ultimately geared to increasing the consumption of fresh produce in America.

“I believe that if we are going to change the way America eats and establish a preference for fresh produce, we have to start at the source and build a community of moms, children and school professionals that want to see positive change. This community of Produce Moms will be comprised of the people that will ultimately lead and shape change in their local homes, schools and communities,D” said Lori Taylor, CEO of The Produce Moms.  “We intend to provide our community of Produce Moms with access to educative content on a regular basis, as we have done for the past two years. In addition, it is my goal to provide tools and turnkey solutions that The Produce Moms’ army can access and use to shape change in their own communities around the country.”

Working as the sole-source provider of a grant awarded to the state of Indiana by the USDA Team Nutrition program, The Produce Mom has led a two-year crusade across the state hosting special events at schools geared to introduce students to fresh produce varieties and encourage foodservice professionals to choose fresh form fruits and vegetables. The grant project continues for the next year and includes the publication of a national digital curriculum and continuing education program for school foodservice professionals in all 50 states. “The work that Lori and her team have conducted in K12 schools over the past two years has been transformational. I’m grateful to be a part of this movement as we’ve witnessed first-hand how children react positively to healthier food choices by making it exciting, available and delicious,” said Chef Todd Fisher, celebrated culinary veteran and spokesperson for Duda Farm Fresh Foods.  “Through public-private partnership between the USDA and Duda Farm Fresh Foods, I had the great opportunity to collaborate with The Produce Moms and educate over 200 school foodservice professionals.”

Earlier this year, school foodservice professionals in the Midwest attended three days of live training, focused on culinary skills training, Smarter Lunchrooms strategies, and recipe development to promote the under-consumed vegetable subcategories. The live training impacted over 1 billion annual school meals, and was only possible through the support of The Produce Moms, Duda and the USDA.

The work being conducted by The Produce Moms is work that will ultimately benefit the fresh produce industry as a result of increased consumption and demand of the products that are grown and distributed by producers in our industry.  In addition, The Produce Moms provides fresh produce brands with the opportunity to reach consumers in a way that is purposeful and puts fresh fruit and vegetable products at the forefront.  A plethora of fresh produce brands have been partners, supporters and advocates of The Produce Mom since its inception.

The Produce Moms provides Wada Farms with an engaged and evolving resource for on-trend marketing discussions, both with The Produce Moms consumer community, and the other well-respected brands of The Produce Moms and â Family of Partners,” said Kevin Stanger, president of Wada Farms.   “Wada Farms believes in The Produce Moms and has benefitted greatly from our two-year association with the brand.”

For more information about how to join Lori and The Produce Moms visit  http://www.theproducemoms.com/.

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