Big Idaho Potato Truck Arrives in Atlanta

Atlanta, GA – As part of its cross-country tour, the Great Big Idaho® Potato Truck spent a few days enjoying the southern hospitality in Atlanta, Ga. One of its first stops was the Atlanta Food Truck Park on 1850 Howell Mill Road. Lunchtime visitors had an opportunity to view this “spudtacular” vehicle and four local Meals On Wheels agencies received a total of 350,000 servings of Idahoan Mashed Potatoes, ready-to-serve, dehydrated potato products.

The Idaho Potato Commission built the truck, a larger-than-life version of the vintage Idaho potato postcard, in celebration of its milestone 75th Anniversary. Weighing in at six tons (the equivalent of 32,346 medium-sized Idaho® potatoes), the Great Big Idaho® Potato is traversing the country to greet fans and to help raise funds and awareness for the Meals On Wheels Association of America (MOWAA), the oldest and largest national organization dedicated to helping end senior hunger.

“Idaho® potatoes generate more than $4 billion dollars in revenue annually and employ more than 30,000 people. Agriculture and potatoes in particular are the primary reasons Idaho is among the most fiscally sound states in the nation,” explained Frank Muir, president and CEO, IPC.

The Great Big Idaho® Potato Truck made its national debut at the Famous Idaho® Potato Bowl in Boise, Idaho last December when ESPN prominently featured it several times during the game. Since then, the Truck has made several public appearances and at every venue, the most frequently asked question is: “Is it real?”  We’ll never tell, but consider that the Great Big Idaho® Potato…

* Would take more than 10,000 years to grow.
* Is 1,102 times heavier than the largest potato ever grown, which weighed 11 pounds.
* Would take two years and nine months to bake.
* Could make 30,325 servings of mashed potatoes and more than 1.4 million (1,455,570) average-sized fries!

The Great Big Idaho® Potato Truck was created and built by Chris Schofield and Sharolyn Spruce of Weiser, Idaho. With the help of a few specialized contractors, they spent an entire year designing and building this incredible vehicle. The Kenworth Sales Company and Western Trailer, both based in Boise, Idaho, also aided with the construction.

To find out when the Great Big Idaho® Potato Truck will be in a city near you, please visit  The website provides in-depth information about the Truck, the IPC’s partnership with MOWAA and is updated regularly with tales and photos from the road.

Source: Idaho Potato Commission