Consumers can meet the recommendations of the Dietary Guidelines for Americas for less than $3 per day, according to a new report.The report, The Cost of Satisfying Fruit and Vegetable Recommendations in the Dietary Guidelines, the U.S. Department of Agriculture’s Economic Research Service updated previous estimates of the costs required to meet federal fruit and vegetable recommendations.
“Our analysis shows that individuals on a 2,000-calorie reference diet can purchase a variety of fruits and vegetables satisfying the 2015-20 Dietary Guidelines for Americans for $2.10 to $2.60 per day,” according to the report. This would purchase a pound and an edible cup-equivalent of 156 commonly consumed fresh and processed fruits and vegetables, according to the USDA. The dietary guidelines recommend consumers on a 2,000 calorie diet consume 2 cup-equivalents of fruit and 2.5 cup equivalents of vegetables each day.
Using retail scanner data from 2013, the USDA estimated average prices for 24 fresh fruits and 40 fresh vegetables, and 92 processed fruits and vegetables.
Retail costs of fruits and vegetables vary over time. However, the authors point out the Consumer Price Index shows that fruit and vegetable prices increased by just 4% between 2008 and 2013. This was less than the 8.2% increase for all consumer goods and services in that period. This suggests the relative cost of fruits and vegetables has decreased for consumers.
The USDA said nine of 63 fruits (14%) cost less than 40 cents per cup-equivalent. Watermelon (21 cents), frozen concentrated apple juice (27 cents), and bananas (29 cents) were the least expensive. Twenty-six fruits (41%) cost between 40 and 80 cents per cup-equivalent, according to the USDA. These include apples, 42 cents, oranges, 58 cents, and grapes, 72 cents. Twenty-seven fruits cost more than 80 cents per cup-equivalent, the USDA said, with fresh raspberries ($2.32) and canned cherries ($2.39) at the top of the price range,
Likewise, the USDA said that 16 of 96 vegetables (17%) cost less than 40 cents per cup-equivalent. Potatoes (18 cents), dried pinto beans (19 cents), and dried lentils (20 cents) were least expensive. 58 vegetables (60%) cost between 40 and 80 cents per cup-equivalent, including onions (41 cents), canned tomatoes (50 cents), and broccoli (72 cents), according to the release. 22 vegetables cost more than 80 cents per cup-equivalent, with frozen artichokes $2.55 and fresh asparagus $2.58 are at the high price range.