A new Green Giant poll shows broccoli remains America’s favorite vegetable in 2022.
The Green Giant brand polled over 5,000 Americans for its annual ‘Favorite Veggie’ open-ended survey to determine consumers’ favorite vegetables.
Key survey findings include:
- Broccoli Takes the Crown (Again): Broccoli is the favorite vegetable in 29 states. Runners up (in order of popularity) are corn, carrots, potatoes and asparagus.
- Flipped on Favorites: More than half of the states (54%) swapped their favorite vegetable pick in 2022 including Iowa – which no longer chose corn as the favorite, but instead selected broccoli this year.
- Corn Continues to Grow: Despite Iowa’s rebuff of corn, 11 states selected corn as their favorite veggie in 2022. A 37% increase in popularity from 2021.
- Kids Crave Veggies: Contrary to popular belief, more than two thirds of parents surveyed (68%) say their kids enjoy eating vegetables.
Survey Data Compilation: 5,321 American consumers ages 18-94 agreed to take an online survey naming their favorite vegetable. The survey was conducted from 4/27/22 through 5/9/2022 and the users were recruited by a Suzy poll.
About Green Giant:
Green Giant® has been been in the vegetable business over 100 years.
Most recently, the Green Giant brand’s launch of its convenient and award-winning Veggie Swap-Ins® line, which includes Green Giant Riced Veggies, Green Giant Veggie Tots®, Green Giant Mashed Cauliflower and Green Giant Veggie Spirals®, has reinvigorated the frozen vegetable category.