Elevated temperatures are forcing an end to the seasons in Texas and Florida. California volume is rising in Santa Maria and Oxnard; quality is excellent, according to a press release from Markon Cooperative of Salinas, CA.
Santa Maria/Oxnard, California
- Current weather is ideal for strawberries
- Volume continues to increase weekly
- Quality is excellent; good shape, color, and flavor are being reported
- Size ranges from medium plus to large (10-14 berries per 8/1-pound clamshell)
- Expect pricing to remain low
Salinas/Watsonville
- Warmer weather in these growing regions has increased yields
- Quality is excellent; defects are minimal
- Size ranges from 14 to 15 berries per 1-pound clamshell
- Expect minimal numbers for another two weeks
- Markets are stable
Florida
- Temperatures in the mid-80s to mid-90s have ended the Florida season for most suppliers
- Fruit has been softened and bruised by heat
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ALLEN LUND COMPANY, TRANSPORTATION BROKERS, LOOKING FOR REEFER CARRIERS: 1-800-404-5863.