Mexico is the leading supplier of fresh berries and this trend is expected to continue in 2026 as the USDA predicts in a March report, an increase in production of four percent.
Mexico’s total shipments of blueberries, raspberries, blackberries, and strawberries will reach approximately 1.2 million metric tons this year.
This steady growth reflects a broader transformation within Mexico’s berry industry. Producers are investing in improved plant varieties, adopting modern cultivation techniques, and refining harvest schedules to better align with high-demand periods in international markets.
At the center of this expansion are key producing states, including Baja California, Sinaloa, Jalisco, and Michoacán. The San Quintín region in Baja California stands out as a major contributor. In 2025 alone, it produced more than 112,000 metric tons of strawberries, second only to Michoacán, which remains the country’s top producer.
Strawberries continue to dominate Mexico’s berry industry, accounting for 54 percent of total production. However, blueberries are emerging as a fast-growing segment. Mexican growers are increasingly targeting premium export windows, particularly in the spring, when competition from countries like Peru is lower in the US market.
Berry production in Mexico is concentrated in two main periods: from late winter to early summer (January through June), and again in late autumn (November to December). Output typically declines during the summer months, when supplies reach their lowest levels of the year.