Archive For The “News” Category
Organic produce sales displayed a strong increase in 2016 after sales had cooled a bit the previous year.The Organic Trade Association’s 2017 Organic Industry Survey showed an 8.4 percent increase compared with the previous year as organic fruit and vegetable sales increased to $15.6 billion in 2016.
In a comparison, organic fruit and vegetables sales in 2015 were $14.4 billion, up 10.5 percent. The fruit and vegetable sector accounted to nearly 40 percent of all organic food sales in 2016, and the 8.4 percent growth rate compares with the overall 3.3 percent gain for total fruit and vegetable sales.
Fresh produce has generally accounted for about 90 percent of the organic fruit and vegetable sales. The balance of sales is with canned, frozen, or dried organic fruits and vegetables.
The OTA survey, produced in February and March by Nutrition Business Journal for the Organic Trade Association, noted organic fruits and vegetables now make up almost 15 percent of the produce that Americans eat.
The OTA survey places overall organic food sales at $43 billion, up $3.3 billion or 8.4 percent higher compared with the previous year. That is well above the nearly flat 0.6 percent growth in total food sales, according to the release. The survey shows organic food now accounts for 5.3 percent of total food sales.
“The organic industry continues to be a real bright spot in the food and ag economy both at the farm-gate and check-out counter,” Organic Trade Association CEO and executive director Laura Batcha said in a news release.
Batcha said there are challenges to the category’s growth.
“We need more organic farmers in this country to meet our growing organic demand, and the organic sector needs to have the necessary tools to grow and compete on a level playing field,” she said. “That means federal, state and local programs that help support organic research, and provide the organic farmer with a fully equipped tool kit to be successful.”
The survey numbers from the organic association differ widely from the United Fresh Produce Association’s FreshFacts on Retail report, which pegged organic produce sales at retail (not including processing or foodservice outlet sales) at $4.46 billion in 2016, up 13.2% from 2015. Additionally, the United Fresh numbers — from Nielsen Fresh — said organic sales in 2016 accounted for 9% of all fresh produce sales. The 9% organic market share number from FreshFacts is 40% below the OTA’s 15% estimate for organic’s share of the produce market.
A budding new relationship with a medical marijuana company Village Farms International Inc. is resulting in plans to grow 25 acres of greenhouse cannabis to start.
Emerald Health Therapeutics Inc. and Village Farms announced recently they’re forming a joint venture for large-scale, “high-quality, low-cost” cannabis production in one of Village Farms’ British Columbia greenhouses.
Village Farms will initially contribute a 25-acre greenhouse facility in Delta, British Columbia under the terms of the agreement. It will be a 50-acre parcel of land, which will be converted to marijuana production for medical use and — where law allows — the recreational market, the companies said in a news release. Emerald Health Therapeutics is a Health Canada-licensed producer of medical cannabis.
Each company will have a 50 percent ownership stake in the venture.
The partners said they are planning for 1.1 million square feet of initial potential greenhouse marijuana production, estimated to yield more than 75,000 kilograms of product per year upon completion of full licensing and greenhouse conversion.
The deal also allows for an option to add two more greenhouse facilities in the future.
Mike DeGiglio, CEO of Village Farms, said the partnership is a “transformational opportunity for their company,” which grows vegetables in greenhouses at several sites in Texas and British Columbia. He said the partnership with Emerald Health is a chance to grow “a substantially more profitable agricultural product.”
“This is a tremendously exciting and potentially lucrative opportunity for Village Farms,” he said on a conference call announcing the venture.
Taking on cannabis production won’t come at the expense of Village Farms’ established tomato and cucumber production; it assures that end of the business will grow from its current 240 acres of production, DeGiglio said.
“I want it to be very clear that Village Farms remains steadfastly committed to our produce business and to provide our customers with the same quality and surety of supply and old-world experience they have come to know and expect over our three decades in business,” he said. “We fully expect to continue to expand capacity in our produce business to meet customer demand by exploring consolidation opportunities, as we have successfully done in the past, and through organic initiatives at our U.S. operations.”
The Delta greenhouse is expected to begin cannabis production by late 2018. which includes options for Emerald Health to lease or purchase from Village Farms additional 25- and 60-acre greenhouses adjacent to the first facility.
“Demand in the medicinal market is forecast to grow tenfold by 2024,” he said, noting that the new business has a potential for $9 billion in revenues.
DeGiglio said Village Farms production costs for cannabis will be less than $1 per gram, compared with an industry average of more than $2.
“We are confident we can be the low-cost provider in the industry,” he said.
The Village Farms/Emerald Health partnership has the potential to expand to up to 4.8 million square feet of greenhouse cannabis production — estimated to yield more than 300,000 kilograms of product annually — which would supply a considerable portion of the expected future cannabis demand in Canada or for export abroad, DeGiglio said.
“Based on our conservative market pricing forecasts and yield projections, conversion of our Canadian greenhouse facilities to cannabis production could generate revenue of 10- to 15-times that of our current Canadian vegetable production with EBITDA margins potentially expanding to more than 50 percent compared with our current Canadian vegetable margins,” DeGiglio said.
by Next Big Thing, A Growers’ Cooperative
Albion, NY – An abundant crop of excellent quality SweeTango apples is coming this fall from member-growers of NBT Cooperative.
This premium apple variety is known for its outstanding sweet flavor with a lively touch of citrus, honey and spice. Its texture is unmatched; biting into this remarkably crisp apple produces a loud crunch and satisfying burst of delicious juice. Harvested in the early fall, SweeTango is an early-season category leader and consumer favorite, having been developed by the University of Minnesota and introduced in 2009 to feature the very best characteristics of the Honeycrisp and Zestar! apple varieties.
Theron Kibbe of NBT Cooperative notes that retailer success with the best-selling SweeTango is due in part to its unique position as an early-season variety. “Nielsen data shows that opportunities for SweeTango are especially strong in the early season, when it’s one of the first premium apple varieties to come on in the fall,” he said. Kibbe referenced Nielsen data dated Aug. 7 – Oct. 29, 2016 that shows SweeTango weekly volume averaging 54 lbs per store and a weekly sales average of $233 per store. “Our eye-catching packaging redesign, and the 2-lb pouch in particular, has been well received with high demand from consumers and retailers alike,” he added.
Harvest is expected to begin in late August. While Washington’s harvest is behind 2016, Midwestern crops are a few days ahead. New York, Quebec and Nova Scotia crops will complete the harvest on schedule and consumers will enjoy SweeTango soon after Labor Day.
Despite weather events — including early frost affecting some orchards in Michigan and a number of hail events in Washington, Michigan, and New York — the 2017 crop has potential to be slightly larger than that of 2016. Kibbe commented, “growers are expertly managing and thinning another fine crop of SweeTango with a good range of sizes. We’re excited to start another season.”
Retailers are urged to place orders now and can find their regional sales representative at http://sweetango.com/about/for-retailers/sales-desk/.
ABOUT NEXT BIG THING, A GROWERS’ COOPERATIVE
Next Big Thing, A Growers’ Cooperative is a 47-member cooperative of family growers, spread from Nova Scotia to Washington State, that grows and markets managed varieties of apples, beginning with SweeTango. You can find more information on SweeTango at http://www.sweetango.com or on Facebook at http://www.facebook.com/sweetango.
by The Corrugated Packaging Alliance
ITASCA, IL – A new Life Cycle Assessment (LCA) published by IFCO, a provider of reusable plastic containers (RPCs), attempts to discredit the corrugated packaging industry for having the highest recovery rate of any packaging system in America.
The LCA posits that since corrugated boxes for produce only have an average recycled content of 38.4 percent, excess recovered fiber collected for recycling displaces production of virgin fiber, which results in apparently higher greenhouse gas (GHG) emissions for corrugated.
“This assumption and LCA methodology used by IFCO mischaracterizes the complexities of a balanced fiber production system,” said Dennis Colley, Executive Director of the Corrugated Packaging Alliance. “The corrugated packaging industry uses both virgin and recovered fiber for optimal and maximum production – and a high level of recycling should never be discounted.”
Recovery of old corrugated containers reached a record 92.9 percent in 2015. Around the country, 95 percent of Americans have access to community-based curbside and/or drop-off corrugated recycling programs.
Paper recovery for recycling helps extend the useful life of paper and paper-based packaging products, making it an integral part of the industry’s sustainability story. Nearly 52 percent of the recovered fiber collected for recycling in the U.S. is used to make containerboard for more boxes. Additionally, 11.5 percent is used to make boxboard for primary packaging like cereal boxes, more than 32 percent is exported to other parts of the world where virgin fiber is scarce and the remainder goes to other products like tissue and printing and writing papers.
By preventing paper from being sent to the landfill, paper recovery avoids GHG emissions. More than twice as much paper and paper-based packaging is recycled than is sent to landfills.
The IFCO LCA, “Comparative Life Cycle Assessment of Reusable Plastic Containers and Display- and Non-Display Ready Corrugated Containers Used for Fresh Produce Applications,” was conducted by Franklin and Associates and evaluated three types of containers, RPCs, Display and Non-Display Corrugated Containers across ten large-volume produce commodities.
For more information about the sustainability of corrugated packaging, visit www.corrugated.org.
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The Corrugated Packaging Alliance (CPA) is a corrugated industry initiative, jointly sponsored by the American Forest & Paper Association (AF&PA), AICC – The Independent Packaging Association, the Fibre Box Association (FBA) and TAPPI. Its mission is to foster growth and profitability of corrugated in applications where it can be demonstrated, based on credible and persuasive evidence, that corrugated should be the packaging material of choice; and to provide a coordinated industry focus that effectively acts on industry matters that cannot be accomplished by individual members. CPA members include North American corrugated manufacturers and converters.
by The New Jersey Peach Promotion Council
Sharpen up your senses, New Jersey peaches have hit the market, and is there anything closer to heavenly than a perfect peach? Bounteous supplies are available this season, with near-perfect color and sweetness; you can hardly find more delicious …and they’re nutritious — like dessert with health benefits.
Jersey-grown peaches are being celebrated with peach events and peach pie contests at community farmers markets, on-farm markets, restaurants and supermarkets. So, come on, get going and get lots. They’re only in season from late June through mid-September.
“The weather gods shone on us this year,” says Santo John Maccherone, chair, New Jersey Peach Promotion Council and a major south Jersey grower. “My crop is coming in very strong, I’ve started picking and public demand is healthy. It’s very rewarding to have people expressing appreciation for a product.”
At Holtzhauser Farms in Mullica Hill, the first two varieties of yellow (Desiree and Early Star) and white (Spring Snow and Manon) peaches are being picked, and Tom Holtzhauser is packing overtime to meet public demand, smiling all the while. His crop was decimated last year by frost. “I started picking June 20th, and customers are lining up to get my peaches,” he says. “My hours are 8am -6pm, and even at 6pm, I have customers waiting.” Holtzhausers grows 30 peach varieties and sells mainly retail from his farm.
Ron Thomas of Sunny Slope Farm in Hopewell is also a happy grower. “Our crop is clean, sweet, pretty and perfumes the air,” he says. We have a full crop and so far, no thunder storms have knocked fruit off the trees.” He’s picking and selling Sentry yellow variety now, and will have more varieties in a couple weeks.
At Melick Town Farms in Oldwick/Califon, pick-your-own peaches will be available July 4th, “Aand there are plenty,” says John Melick. “Our peaches look wonderful this season, as compared to last year when we had a thin crop. We’ll have more than enough for the entire season, through Labor Day and beyond,”
Gary Mount of Terhune Orchards in Princeton says they began picking yellow and white varieties. “We have a terrific crop” he says. Our early yellows, Flamin Fury, are some of the best.”
Demarest Farms in Hilldale has a bountiful, flavorful crop of yellow and white varieties, with pick-your-own starting the last week of July.
Greg Donaldson of Donaldson’s Farms in Hackettstown concurs with growers throughout the state. “A warm January and February delayed ripening,” says Greg, “which encouraged large and flavorful fruit.”
Jersey peaches come in yellow-flesh, white-flesh and flat/doughnut varieties. They’re rich in nutrients, each peach contains Vitamin A (570 IU per peach): orange-yellow skin indicates large amounts of beta-carotene Potassium (333 mg per peach, Fiber (2.6 grams per peach), magnesium, calcium, vitamin C and more – all packed into just 60 calories.
They’re sweetened by natural sugar, and packed with vital nutrients (Vitamin A, vitamin C, calcium fiber and more) — like dessert with health benefits. They’re also low in calories (just 60 in a medium-size peach), no saturated fats and packed with …But don’t just associate them with dessert; they’re great in green salads, cooked with pork, chicken and fish, even in chili.
The following calendar shows special peach events currently. Additional events will be added as they are planned. The calendar and other peach information can be found on www.jerseypeaches.com and facebook.com/newjerseypeaches. Watch for Jersey Peach ads on facebook’s News Feed page.
By Oppy
LAKEVILLE-MIDDLEBORO, Mass. – The stage is set to expand the 87-year-old Ocean Spray® brand — with many sweet things to come.
In a natural extension of the relationship formed in 2003 to market Ocean Spray fresh cranberries, Oppy and its partner berry growers are now shipping fresh strawberries and blueberries from California under an Ocean Spray® brand.
Ultimately, a range of berries, including blackberries and raspberries, will join strawberries and blueberries as part of the Family Farmer Owned™ brand of fresh produce. The program expands and elevates Oppy’s berry offerings, delivering fruit of high quality and great flavor in a familiar and trusted label. This expansion also establishes a year-round fresh berry presence for the Ocean Spray® brand.
“Ocean Spray was founded by three cranberry growers looking to expand the market for their fruit,” said Clark Reinhard, vice president of innovation for Ocean Spray. “The brand is well known across multiple grocery aisles but our presence in produce has been limited to just a few months of the year. The perimeter of the grocery store is growing fast and by collaborating with Oppy our brand will be on fresh, high quality produce from family farms year round.”
The Ocean Spray® brand bolsters Oppy’s strategic push in the berry category, according to James Milne, vice president of marketing. “We conducted extensive research throughout North America over the past year and discovered a genuine enthusiasm for berries. There is a clear opportunity for a strong brand like Ocean Spray® to enter the market and capture people’s imaginations. This new innovation will disrupt an established category and offer a surprising new berry experience to the trade and consumers alike.”
Following California strawberries and blueberries, the Ocean Spray® Family Farmer Owned™ brand will feature fruit produced by Oppy domestic berry growers in the Pacific Northwest, British Columbia, and its international network of family farmers.
“Consumers should ultimately understand that when they see the Ocean Spray logo anywhere in the world they are supporting family farms- the same way they do buying at their local farmer’s market,” said Reinhard. “While cranberries remain at the heart of what we do, bringing other berries to market under the same brand will be a huge benefit to growers, retailers and ultimately the consumer.”
“Partnering with Ocean Spray enables us to simultaneously deliver new value to our grower partners and our retail customers,” said David Smith, Oppy president and chief marketing officer. “Berry growers everywhere understand the stature of the Ocean Spray® brand and are engaging with the opportunity. Meanwhile we’re providing our retail partners the exciting option of high quality strawberries, blueberries, raspberries and blackberries packed in a label of high consumer awareness and appeal.”
Smith notes that the timing is advantageous for all, with berry category sales at retail elevating 15 percent in the last two years, while also realizing average-price-per-pound gains. IRI data shows that berry sales volume has increased throughout the U.S., while branded produce is earning greater dollar share throughout the category.
by Koppert Cress
It’s a cucumber! It’s a watermelon! It’s…it’s…Pepquiños! These unusual grape-sized veggies are back in town and better than ever!
The Pepquiño is a micro cucumber that looks like a tiny watermelon. It has a refreshingly tart cucumber / melon flavor and can be eaten whole with the skin, or sliced. They make an eye-catching cocktail garnish, an excellent pickle, or a wonderful accompaniment to a fresh fish crudo.
Your imagination is the limit!
Origin: South America
Flavor: Fresh cucumber with slightly sour flavor.
Use: Appetizers, snacks, salads or stir-fry. Can be eaten whole.
Availability: From Summer to Fall
Storage: Store for up to ten days at 36 to 40°F.
Packaging: Tamper-evident clamshell 8 oz. (approx. 9 pieces for 1 oz.)
The micro-cucumber that looks like a tiny watermelon!
“…the world’s smallest watermelon” – NY Daily News
“Small but perfectly formed Pepquiño “micro melons”, 20 times smaller than their full size counterparts” – Telegraph
“ … the world’s only bite-sized melon” – Slashfood
All natural, the Pepquiño is a very ancient species which makes it difficult to determine its precise origin. Our research shows that this ‘micro-cucumber’ was first found in South America and is actually closely related to the melon. Pepquiño can be eaten whole (with the skin), fried or pickled.
Preparation
Cress and specialties are often used for decoration purposes, however, there are so many more options. All products in the Collection are selected for their tasteful characteristics as well. These are brought to the surface when eaten ‘as-is’, but there are a number of techniques by which they can be used in different ways. We present to you a number of examples on how to even better make use of the special characteristics of the cress and specialties.
Pepquino is found in retail stores in the Northeastern U.S., with lesser amounts found in Florida and other Eastern states, as well as several retailer in the mid-west and Seattle.
by Potatoes USA
The domestic marketing committee meeting of Potatoes USA began with a review of sales and marketing research. The volume and value of frozen potato product sales at retail for the past five years were up 2%; the volume of dehy is down 11% and value down 8%; and fresh refrigerated sales up 13% in volume and 19% in value.
For fresh spuds, the volume was down 6% but the value up 6% with russets contributing significantly to the decline, off 13% in volume and down 6% in value. This was countered by an increase in 7% in the volume and 14% in value of red sales; yellows were up 50% in both volume and value; and the volume of purple/blue sales were up 58% with the value up 46% for the five-year period.
Consumer attitudes and in-home usage of tubers continued to improve based on research conducted for Potatoes USA. Potatoes’ (including chips) share of home meal occasions was 26% for breakfast, 41% for lunch, 43% for dinner and 40% for snacks. The share of dinners that included potatoes increased 2 points and puts spuds ahead of all other foods with pasta just below at 40%, rice at 36% and poultry at 31%. The closest vegetable was bagged salad at 20% of dinner occasions. Spuds are also three of the top four dishes served at foodservice led by fries at #1, salads #2, mashed #3 and baked #4. Products that included the product accounted for 9% of all new food items launched at retail.
The marketing department staff provided detailed updates on the programs starting with the Consumer program which is inspiring Food Enthusiasts to prepare and eat more potatoes through print, digital, social media and retail print advertising. Influencers from bloggers to food writers to celebrity chefs are also being engaged to provide inspiring new ways to prepare potatoes. The Spud Nation food trucks operating in Denver and Washington DC are being promoted through social media via Twitter, Instagram, Yelp and Facebook. On the nutrition front, Potatoes USA is establishing that the one lifestyle benefit of potatoes is that they are vital to people performing at their very best. This spans from elite athletes to hardworking adults to busy parents. This message is being delivered by RDs for professional sports teams, writers for fitness and lifestyle magazines and bloggers at FitFluential and elsewhere.
The Retail program is focused on increasing sales of all products at retail through shipper outreach, retailer outreach and consumer ads at retail. New tools and insights for both shippers and retailers will be launched soon. The Ingredient program is making the potato the ingredient MVP and providing food developers and chefs with piping hot inspiration. The Foodservice program is inspiring culinary professionals to offer more potato dishes on their menus. This is done through advertising and media, experiential marketing and events, culinary innovation and public relations. The School Foodservice program is hitting its stride as it creates future potato enthusiast through delicious and healthy potato dishes on school cafeteria menus. Potatoes are very underrepresented at breakfast in schools and thus Potatoes USA, in conjunction with the School Nutrition Association, has launched a campaign including a recipe contest designed to change this. The Potatoes USA Salad Bar Challenge has already placed 264 salad bars in schools across the country. These bars are making a difference not only in kid’s lives but in the inclusion of potatoes in school foodservice.
by Mann Packing Co., Inc.
SALINAS, Calif. – Mann Packing announced a partnership with the California Walnut Board for two of its innovative Vegetable Slaw Blends: Power Blend and Kale Beet Blend.
The promotion includes $1.50 off per pack of slaw when any 7.5oz or larger package of California walnuts is purchased. The promotion will run for two weeks from the end of July through mid-August.
“Recognizing California walnuts’ versatility and variety of health benefits, a partnership featuring our slaw blends is a wonderful opportunity to boost summer sales,” said Gina Nucci, director of corporate marketing at Mann’s. “Mann’s is committed to collaborating and creating a synergy with organizations like the California Walnut Board, and we look forward to working with them to complement each other’s strengths,” she added.
California Walnuts was established in 1948 and represents over 4,800 walnut growers and more than 90 walnut handlers in California. One of the Board’s key efforts is promoting the usage of walnuts across the U.S. through advertising, publicity and educational programs.
“Walnuts are a perfect ingredient for summer salads and we are delighted to partner with Mann Packing on this Summer Slaw promotion,” said Michelle Connelly, executive director of the California Walnut Board. “Additionally, the combination of these superfoods packs a delicious punch of nutrition.”
Additional promotions will be available at Safeway, Albertsons, Meijer, Wakefern, Raleys, Schnucks, and Giant Eagle, among others.
About Mann Packing
In the late 1930’s, when the United States was beginning to recover from the Great Depression, a young Stanford graduate came to California’s Salinas Valley seeking employment. H.W. “Cy” Mann began his career trimming fruit and lettuce for 40¢ an hour. In 1939, he opened a fresh carrot packing operation and a business was born. From day one, Mr. Mann built a reputation for honesty and integrity—one that remains with us today.
In 1976 Bill Ramsey and Don Nucci joined Mr. Mann as partners in the company. Today, the Nucci and Ramsey families lead the firm which now spans three generations. They are a majority women-owned and operated business, and one of the country’s leading suppliers of fresh vegetables, including its proprietary Broccolini® product and award-winning Stringless Sugar Snap Peas.
by Allen Lund Company
La Cañada Flintridge Calif. – Allen Lund Company (ALC) is hosting a Christmas in July Toy Drive from July 5-31 in support of Society of St. Vincent de Paul (SVdPLA) in Downtown, Los Angeles. ALC invites the La Cañada Flintridge community to donate toys to provide a Christmas for the severely under served families of Los Angeles.
The Christmas in July Toy Drive, sponsored by SVdPLA, will benefit a multitude of families. To date only 200 toys have been donated to provide 2,000 recipients with gifts. In December, families will receive a donated food basket as well as toys and shoes for the children.
“This is our fourth year working with SVdPLA and every year we’ve not only accomplished our goals of providing meals and toys for families, but continued to increase participation from donors,” said Nora Trueblood, Director of Marketing at Allen Lund Company. “With the help of the community, we can give families the gift of Christmas this holiday season.”
We are in need of new and unwrapped toys for children between the ages of 3-17. Sports equipment is also recommended, especially for older children.
For more information, please call (818) 949 – 4505
About Allen Lund Company:
Specializing as a national third-party transportation broker with nationwide offices and over 450 employees, the Allen Lund Company works with shippers and carriers across the nation to arrange dry, refrigerated (specializing in produce), and flatbed freight; additionally, the Allen Lund Company has a logistics and software division, ALC Logistics, and an International Division licensed by the FMC as an OTI-NVOCC #019872NF.
Established in 1976, the Allen Lund Company was selected as the 2015 Coca-Cola Challenger Carrier of the Year, 2016 Top IT Provider by Inbound Logistics, 2015 Top Private Company in Los Angeles by the Los Angeles Business Journal, 2015 Top 100+ Software and Technology Providers, 2015 Top 100 Logistics IT Provider by Inbound Logistics, a 2014 Supply & Demand Chain Executive 100, a 2014 Great Supply Chain Partner, and was placed in Transport Topics’ “2014 Top 25 Freight Brokerage Firms.” The company managed over 310,000 shipments in 2015, and received the 2013 “Best in Cargo Security Award.” In 2011 the company received the TIA 3PL Samaritan Award, and the NASTC (National Association of Small Trucking Companies) named Allen Lund Company the 2010 Best Broker of the Year. More information is available at www.allenlund.com.