Posts Tagged “apple volume”
A USDA crop production report predicts U.S. apple shipments will be down 7 percent compared to last season.
The apple crop (both fresh and processed uses) should total 248.6 million 42-pound cartons, off from the 268.4 million cartons in the 2016 season. year ago.
On the up side, apple shipments from the Eastern state will increase. However, a significant decline in apple volume is predicted for the Central U.S. states, while a moderate decrease is seen in Western growing regions.
The Western states, led by Washington, are projected to total 170.4 million cartons, down 9 percent from a year ago, according to the estimates. The Washington apple harvest is running a few weeks later than 2016, according to the USDA, with good quality but slightly smaller fruit expected compared with the 2016 crop.
Washington state apple shipments are pegged at 159.5 million cartons, off 9 percent from the 2016 crop of 174.3 million cartons. The state is expected tol account for 64 percent of total U.S. apple shipments in 2017, down from 65 percnt in 2016.
In Eastern U.S. states, apple loadings are forecast at 55.7 million cartons, up 8 percent from 2016. New York, accounting for half of Eastern apple shipments, has a crop of 28.5 million cartons, up slightly from 28.1 million cartons a year ago. Growers and shippers there reported localized hail damage and noted rainfall and cool temperatures could affect fruit size, according to the report.
Apple shipments in the Central U.S. is forecast at 22.5 million cartons, down 27 percent from a year ago. A freeze in early May hurt Michigan crop prospects, according to the USDA. Michigan’s crop is projected at 19 million cartons, down more than 30 percent from 2016 output of nearly 28 million cartons.
In its Agricultural Prices report, the USDA said the average grower price for apples in June was 36.3 cents per pounds, down from 38 cents per pound in June last year.
The U.S. Apple Association will release its annual crop production estimate during the Apple Crop Outlook & Marketing Conference Aug. 24-25 in Chicago
Apple sales in February fell 5.4 percent compared to the same month in 2016, according to Stemilt Grower’s latest Fruit Tracker Fast Facts video analysis.
While apple volume is up year-over-year the video shows most regions fell short of performance, excluding the East.
“February is historically a strong month for apple sales,” said Brianna Shales, Stemilt communication manager. “Retailers sold 59 pounds of apples more on average in February, but brought in $190 dollars less weekly than in February 2016. This year’s larger crop and fruit size is ripe with opportunities for promotion, especially on the bulk side.”
Bulk remained the primary purchasing method for apple, accounting for 59.1 percent of sales. Bag sales accounted for the remaining 40.9 percent.
The top five apple varieties in February 2017 were:
- Gala at 28.2 percent of sales;
- Fuji at 13.8 of sales;
- Red delicious at 12.3 percent of sakes;
- Granny smith at 11.% of sales;
- HoneyCrisp at 11.1 of sales.
“Club apples are an important part of the apple category, and there are still opportunities to promote them this spring,” Shales said in the release. “Our signature variety, Piñata, will be available through May and we are seeing some of the best fruit of the year right now coming out of storage, with great color and dessert eating qualities.”
Apples accounted for an average of 6.8 percent of national produce sales in January 2017, which dropped to 6.5 percent in February.
About Stemilt
Stemilt Growers is a leading tree fruit growing, packing and shipping company based in Wenatchee, WA and is owned and operated by the Mathison family. Stemilt Growers is the leading shipper of sweet cherries and one of the nation’s largest suppliers of organic tree fruits. Stemilt has also demonstrated a commitment to sustainable agriculture and social responsibility since 1989, when founder Tom Mathison launched the company’s Responsible Choice program . For more information about Stemilt Growers, visit www.stemilt.com.
Consumers’ favorite apple varieties may be changing according to newly released supermarket performance data for November.
Steve Lutz, Vice President of Marketing for CMI, reports shoppers are increasingly seeking out apples believed to be high in flavor.
A report by Nielsen Perishables Group shows that older varieties like Red and Golden Delicious are losing ground, while new varieties like Gala and Honeycrisp are showing growth. Apple volume in supermarkets increased by 2.5 percent, apple retail prices fell by 6.5 percent, and the gains in volume were said to be supported by these falling prices. Gala was the largest volume apple in U.S. supermarkets, and has increased by 3 percent over the same period last year. Honeycrisp rankead second in volume, jumping by 14 percent.
Lutz reports more consumers are selecting newer variety apples like Gala, Honeycrisp and Fuji at the expense of some traditional favorites. Pink Lady volume jumped by 44 percent, while Ambrosia volume increased by 22 percent, despite supermarket shelf prices substantially higher than the average price for all apples.
Lutz stated, “Increasingly, for retailers success hinges not only on knowing which apple varieties to put on the shelf, but also knowing which apples to emphasize in merchandising and which varieties should be dropped.”