Posts Tagged “health”
The world is facing a persistent health crisis. Chronic non-communicable diseases – such as heart disease, diabetes, obesity, and cancer – are the leading causes of death and disability globally.
“Fruits, Vegetables, and Human Health: Key Nutrients and Their Role in Chronic Diseases” written by The Foundation for Fresh Produce’s Chief Medical Officer, Jelena Gligorijevic, MD, is a critical, evidence-based framework for how to begin tackling these problems. The solution is simple and one almost all of us already know: fruits and vegetables.
“This review strengthens the clinical and public health case for produce by confirming that a high daily intake of fruits and vegetables is a cornerstone strategy for both preventing and managing chronic noncommunicable diseases.” said Lauren M. Scott, President of The Foundation for Fresh Produce. “It moves far beyond ‘eat your veggies because they’re good for you’ and provides a robust scientific rationale for why fruits and vegetables are an essential part of dietary approaches and healthful lives all over the world.”
Heart disease is the leading cause of death. About one in three adult Americans has one or more types of cardiovascular diseases, and one in every three deaths is attributed to cardiovascular disease.
Heart disease is also the leading cause of death in the European Union, prompting the E.U. to launch a new Cardiovascular Disease Action Plan. The plan underscores prevention, nutrition, and early intervention as critical levers for reducing non communicable diseases.
This medical review reinforces the evidence that increased fruit and vegetable consumption plays a vital role in preventing and managing major cardiovascular risk factors both in the U.S., the E.U. and globally.
In addition to examining the effects of fruits and vegetables on heart disease, the review systematically explains how nutrients in fruits and vegetables directly combat the root causes of other major chronic illnesses, such as:
• Vitamins, antioxidants and phytochemicals reduce the inflammation that underlie many chronic diseases.
• High potassium and low sodium help manage hypertension.
• Low energy density and high fiber promote satiety and combat obesity.
• Fiber and phytochemicals exert a protective effect against diabetes, cancer, and digestive disorders.
• Anti-inflammatory compounds, antioxidants, and essential nutrients enhance neurotransmitter function, lower inflammation, and foster a healthy gut, all of which may contribute to better mood regulation and stress resilience.
“The review is more than an academic summary; it is a call to action for the global medical, governmental, and public health communities,” said Gligorijevic. “Increasing fruit and vegetable consumption is not just a lifestyle suggestion. It is an essential, powerful, and accessible strategy to improve quality of life and combat the global rise of chronic disease.”
Why it Matters for Global Health
The Foundation urges health professionals and public servants to familiarize themselves with this review. While the produce industry supplies the fruits and vegetables we need, clinicians, dietitians, policymakers, and government agencies must champion their consumption.
The findings are clear: fruits and vegetables provide the essential vitamins, minerals, bioactive phytochemicals, and fiber we need to prevent and treat major common diseases. By focusing on these benefits, the medical community can empower patients, people of all ages and policymakers to shape food environments and public education that move us beyond treatment to a sustainable model of prevention.
For more research and information on resources that support consumption of fruits and vegetables, visit www.fruitsandveggies.org.
About The Foundation for Fresh Produce
The Foundation for Fresh Produce is growing a healthier world by changing the trajectory of human health. We believe fruits and vegetables are the answer and we must remove barriers that prevent people from eating them.
The Foundation boosts the appeal of fruits and vegetables as an integral part of people’s diets, improves access, nurtures passionate fruit and vegetable professionals, and scales partner programs that strengthen our collective global impact. To join in changing the trajectory of human health, visit www.freshproduce.com/foundation to learn more and donate. For consumer inspiration and professional nutrition education, go to www.fruitsandveggies.org.
The world is facing a persistent health crisis. Chronic non-communicable diseases – such as heart disease, diabetes, obesity, and cancer – are the leading causes of death and disability globally. “Fruits, Vegetables, and Human Health: Key Nutrients and Their Role in Chronic Diseases” written by The Foundation for Fresh Produce’s Chief Medical Officer, Jelena Gligorijevic, MD, is a critical, evidence-based framework for how to begin tackling these problems. The solution is simple and one almost all of us already know: fruits and vegetables.
“This review strengthens the clinical and public health case for produce by confirming that a high daily intake of fruits and vegetables is a cornerstone strategy for both preventing and managing chronic noncommunicable diseases.” said Lauren M. Scott, President of The Foundation for Fresh Produce. “It moves far beyond ‘eat your veggies because they’re good for you’ and provides a robust scientific rationale for why fruits and vegetables are an essential part of dietary approaches and healthful lives all over the world.”
In the U.S., February is American Heart Month, making the release of this new review especially timely as heart disease is the leading cause of death. About one in three adult Americans has one or more types of cardiovascular diseases, and one in every three deaths is attributed to cardiovascular disease.
Heart disease is also the leading cause of death in the European Union, prompting the E.U. to launch a new Cardiovascular Disease Action Plan. The plan underscores prevention, nutrition, and early intervention as critical levers for reducing non‑communicable diseases.
This medical review reinforces the evidence that increased fruit and vegetable consumption plays a vital role in preventing and managing major cardiovascular risk factors both in the U.S., the E.U. and globally.
In addition to examining the effects of fruits and vegetables on heart disease, the review systematically explains how nutrients in fruits and vegetables directly combat the root causes of other major chronic illnesses, such as:
- Vitamins, antioxidants and phytochemicals reduce the inflammation that underlie many chronic diseases.
- High potassium and low sodium help manage hypertension.
- Low energy density and high fiber promote satiety and combat obesity.
- Fiber and phytochemicals exert a protective effect against diabetes, cancer, and digestive disorders.
- Anti-inflammatory compounds, antioxidants, and essential nutrients enhance neurotransmitter function, lower inflammation, and foster a healthy gut, all of which may contribute to better mood regulation and stress resilience.
“The review is more than an academic summary; it is a call to action for the global medical, governmental, and public health communities,” said Dr Jelena Gligorijevic, MD, Chief Medical Officer, The Foundation for Fresh Produce. “Increasing fruit and vegetable consumption is not just a lifestyle suggestion. It is an essential, powerful, and accessible strategy to improve quality of life and combat the global rise of chronic disease.”
Why it Matters for Global Health
The Foundation urges health professionals and public servants to familiarize themselves with this review. While the produce industry supplies the fruits and vegetables we need, clinicians, dietitians, policymakers, and government agencies must champion their consumption.
The findings are clear: fruits and vegetables provide the essential vitamins, minerals, bioactive phytochemicals, and fiber we need to prevent and treat major common diseases. By focusing on these benefits, the medical community can empower patients, people of all ages and policymakers to shape food environments and public education that move us beyond treatment to a sustainable model of prevention.
For more research and information on resources that support consumption of fruits and vegetables, visit www.fruitsandveggies.org.
About The Foundation for Fresh Produce
The Foundation for Fresh Produce is growing a healthier world by changing the trajectory of human health. We believe fruits and vegetables are the answer and we must remove barriers that prevent people from eating them.
The Foundation boosts the appeal of fruits and vegetables as an integral part of people’s diets, improves access, nurtures passionate fruit and vegetable professionals, and scales partner programs that strengthen our collective global impact. To join in changing the trajectory of human health, visit www.freshproduce.com/foundation to learn more and donate. For consumer inspiration and professional nutrition education, go to www.fruitsandveggies.org.
By Almond Board of California
Modesto, CA — Deion “Coach PRIME” Sanders is back for another college football season, persevering after challenges with his health. As he gears up for the hustle and grind, his commitment to personal health is stronger than ever, with a mission to motivate others to live a healthy life, part of which includes eating better-for-you snacks like almonds. Packed with nutrients, almonds are more than just a snack; they are a cornerstone of the healthy lifestyle Coach PRIME is championing.
Whether Coach PRIME is leading his team and family toward success or motivating others to make the right decisions, he is deeply committed to living with purpose, and that includes how he takes care of his body. Backed by research, daily almond snacking supports his intentional approach to health. Almonds are his go-to snack in the locker room, his office and even on the sidelines, making them a meaningful partner in his everyday routine.
“I take my health seriously—now more than ever—and others gotta do the same to be their best and stay prime,” said Sanders. “Almonds aren’t just a snack, they’re part of the process, and I’m committed to the process. Take your health seriously, be consistent, and eat your dern almonds every day. Don’t wait another second to focus on what your body needs.”
Snacking can be a healthy habit when done right, and Coach PRIME is calling on everyone to start today by making smarter snack choices that fuel the body and promote overall health. Almonds are a powerhouse snack, delivering steady energy and satiety through a natural blend of 6g of protein, 4g of fiber, 50% DV of vitamin E, 20% DV of magnesium, 13g of “good” unsaturated fats and only 1g of saturated fat in one serving (23 almonds). From aiding heart and metabolic health to gut support and beyond, almonds play a valuable role in healthy living. Plus, almonds’ versatility makes them a smart choice for anyone looking for simple, consistent nutrition.
Tune in for more from Coach PRIME and California Almonds with ads airing on national and cable TV networks like CBS Sports and ESPN. Visit almonds.com and follow California Almonds on Facebook, Instagram and Twitter to see how almonds are a key part in Coach’s renewed health journey.
About California Almonds
California Almonds make life better by what we grow and how we grow. The Almond Board of California promotes natural, wholesome and quality almonds through leadership in strategic market development, innovative research, and accelerated adoption of industry best practices on behalf of the more than 7,600 almond farmers and processors in California, most of whom are multi-generational family operations. Established in 1950 and based in Modesto, California, the Almond Board of California is a non-profit organization that administers a grower-enacted Federal Marketing Order under the supervision of the United States Department of Agriculture.
Folsom, CA — Food plays a big role in everyone’s identity, and those born between 1997-2012, commonly known as Gen Z, have been deemed the “foodie generation.”
Gen Z is driven to a particular food by varied factors, but data suggests foods that support health and well-being by providing energy, managing weight, and fostering mental health are priorities.1,2 Yet when it comes to choosing foods that support these needs, Gen Z, along with millennials and beyond, often overlook a convenient and important food group – tree nuts, including walnuts.
Nuts, including walnuts, are nutrient dense and considered a key component of many recommended dietary patterns, including the Mediterranean and vegetarian diets. They are also recommended for daily consumption in the latest U.S. Dietary Guidelines.3
Despite the recommendations, nuts remain under-consumed by the U.S. population,3 perhaps due to nuts being calorie dense, leading to potential concerns that including nuts in the diet could promote weight gain. But new research suggests people, especially Gen Z and millennials, should reconsider nuts, like walnuts.
In a recent observational study from Indiana University School of Public Health-Bloomington and funded by the California Walnut Commission, researchers observed that adolescents and young adults who consumed walnuts and other nuts had a lower prevalence for obesity when compared with those who consumed no nuts.4
Researchers analyzed data from the National Health and Nutrition Examination Survey (NHANES) which included more than 19,000 adolescents (12 – 19 years old) and young adults (20 – 39 years old) to understand the associations between consumption of walnuts and other nuts with measures of obesity including relative fat mass (RFM), a validated tool for estimating body fat percent and regional fat composition.
In particular, young women consuming only walnuts had a significantly lower prevalence of obesity when compared to non-nut consumers. However, this association was not found among young men, adolescent boys, or adolescent girls who consumed walnuts only.
Researchers also observed that adolescent girls and young women who consumed walnuts only, or other nuts, had a significantly lower RFM compared to non-nuts consumers. Only young males in the walnut and other nut groups showed an inverse association with RFM compared to no nuts group, this was not found in adolescent boys.4
These results are promising suggesting that there may be an association between the consumption of nuts, especially walnuts with a lower prevalence of obesity and lower RFM within certain populations. However, cause and effect could not be determined, and additional research is needed to support these results.
Additionally, the average nut consumption in this population group was low with 76% of adolescents and 69% of young adults reporting no daily nut consumption. Furthermore, when walnuts were consumed, adolescents only ate ~ 2g/day while young adults had ~ 4g/day, which is far below the recommended intake for nuts of 2 – 3 ounces (56 – 85g) per week or 1 to 1.5 ounces (30g) per day, respectively.3
“While additional research is needed, these results showed that food should not be judged based on calories alone. The addition of nuts, like walnuts, as a part of a healthy eating pattern may help lower the risk of obesity,” explains Dr. Carla Miller, PhD, RD, Professor of Nutrition at Indiana University School of Public Health-Bloomington. “Whether it is a handful as a snack or part of a meal, even in small amounts, nuts, including walnuts, can and should be a part of a nutritious diet to support well-being.”
Beyond Weight Management: Walnuts May Support Overall Physical and Mental Well-Being in Gen Z & Millennials
Teens and young adults crave food that supports both their physical health and mental health, with over 30% seeking emotional and mental health benefits.1 Research suggests that daily walnut consumption could potentially support cognitive health and mental well-being in this unique population.
- Daily Walnut Consumption May Support Teens’ Focus and Attention – In a multi-school randomized controlled trial of 771 healthy teenagers ages 11 to 16, participants who consumed 30 grams of walnuts per day (1 ounce or 1 handful) for six months had improved neuropsychological scores for attention, fluid intelligence (i.e. problem solving, quick reasoning skills) and ADHD symptoms, when compared to the group not eating walnuts.6,* The positive results in this study were only seen in those teenagers who could better comply with eating more than 3 servings of walnuts per week. Only less than half of participants in the intervention group adhered to eating walnuts daily for 6 months, which might have impacted the data accuracy. No significant results were found for the primary outcomes of this study regarding neuropsychological function, indicating that the intervention did not work overall. However, this study does provide valuable insights and a basis for further clinical and epidemiological research on the effect of walnuts on brain development in adolescents.
- Walnuts May Improve Mental Health and General Well-Being in University Students — A novel study of 80 healthy university students ages 18 to 35, who ate 2 ounces of walnuts a day for 16 weeks, compared to those who did not eat walnuts, prevented negative changes in self-reported mental health scores and scores of stress and depression during a stressful academic period. The group that ate walnuts experienced an increase in metabolic markers that protect against stress and a decrease in those that are linked with stress. While inconclusive, researchers found that the group who consumed walnuts also saw an improvement in sleep scores related to getting to sleep, sleep quality, awakening from sleep, and behavior following wakefulness by the end of the study period. 7,*
- Snacking on Walnuts May Improve Metabolic Health in Young Adults — In a recent study of 84 young adults, ages 22 to 36, with at least one metabolic syndrome risk factor, researchers found that snacking on 1 ounce of mixed unsalted tree nuts, including walnuts, twice daily, may improve metabolic health, when compared to carbohydrate-rich snacks. Researchers observed a reduction in waist circumference and lipid biomarkers in female participants who consumed tree nut snacks, when compared to those who consumed carbohydrate-rich snacks. Males who consumed tree nut snacks had decreased blood insulin levels, compared to those who consumed carbohydrate-rich snacks. Both males and females consuming tree nut snacks saw an effect on triglycerides and TG/HDL ratios with TG/HDL ratios reduced ~11% compared to those consuming carbohydrate-rich snacks.8,*
These studies are not without limitations. While the findings cannot prove causality, they do shed light on how nuts, including walnuts, can be a part of a healthy diet that supports metabolic health and well-being. Additional research is needed to determine how these results apply to other populations.
It’s time for the Alliance for Food and Farming’s annual “A Dozen Reasons” list to celebrate the bounty of choices in the produce aisle and remind everyone why it’s so important to eat more fruits and vegetables for better health and a longer life.
Nutrient-dense, delicious and filled with goodness, fruits and vegetables offer it all. Plus, decades of nutritional studies (mostly using conventionally grown produce) have shown that a diet rich in fruits and vegetables prevents diseases, improves physical and mental health and increases lifespan.
Here’s our 2024 list of A Dozen Reasons to Eat More Produce:
1) Apples: In addition to the many disease-fighting nutrients in an apple, red apples contain an antioxidant called quercetin, which can help fortify your immune system, especially when you’re under stress. And remember to eat the peel, which is rich in fiber and antioxidants.
2) Bell Peppers: Peppers are rich in Vitamin A and C. And the yellow, orange and red peppers are also high in beta carotene which has been shown to have cancer-fighting benefits.
3) Berries: Blueberries, strawberries and raspberries are rich in vitamins and antioxidants. Eat them together for a powerful nutrient-rich punch.
4) Cherries: Cherries are a good source of antioxidants, which studies have indicated may reduce the risk of heart disease. Can’t sleep, suffering from jet lag? Try eating some cherries. This delicious fruit also contains melatonin, which regulates sleep cycles and may be a helpful food for fighting jet lag and insomnia.
5) Grapes: Grapes of all colors are a natural source of beneficial antioxidants and other polyphenols, including the stilbenoid resveratrol, which studies have shown positively influence immune function. Big words to describe a nutritional benefit for this powerful little fruit.
6) Green Beans: A vegetable staple in many households, green beans are a good source of vitamins include Folate, and Vitamin A and C. But did you also know that green beans are a good source of minerals, especially manganese, that supports your metabolism and has antioxidant abilities.
7) Leafy Greens, Like Kale and Spinach: Often referred to as superfoods, studies have recently shown that in addition to disease-fighting characteristics, leafy greens keep your mind healthy too. Peer reviewed research found that people who ate one to two servings of leafy greens per day had a slower rates of cognitive decline.
8) Peaches and Nectarines: Juicy and delicious, these fruits provide 10 different vitamins plus fiber and potassium. Pregnant? Not only are these nutrient-rich fruits good for your growing baby, but the abundance of potassium assists in preventing muscle cramps and keeps energy levels up.
9) Pears: This fruit is high in fiber, a good source of Vitamin C and contains natural antioxidants. Including pears in your diet lowers the risk of obesity, diabetes and heart disease while promoting a healthy complexion and increased energy.
Reasons 10, 11 and 12:
A diet rich in fruits and vegetables has been shown to:
• Improve mental health by promoting a greater sense of well-being;
• Give your skin an attractive glow;
• Promote healthy weight maintenance;
And to make it a baker’s dozen, peer reviewed research has shown that if half of Americans increased their daily consumption of fruits and vegetables by a single serving, 20,000 cancer cases could be prevented annually.
Choose the produce that you prefer and is affordable and accessible for you and your family. Organic and conventional – decades of studies and government sampling data show that both production methods yield very safe food that consumers can eat with confidence. Don’t let anyone or any group discourage or scare you away from choosing the produce you enjoy.
And remember to follow the advice of the Federal Food and Drug Administration (FDA) and wash your fruits and vegetables. According to the FDA, washing produce under running tap water can reduce and often eliminate any minute pesticide residues, if present at all, as well as dirt and bacteria.
Visit safefruitsandveggies.com and @safeproduce to learn more about produce safety.
Step aside, kale—there’s a new superfood on the scene. Agriculture and nutrition experts have recently identified the healthiest vegetable on Earth.
The CDC assigns nutrition density scores to produce based on their concentration of essential vitamins and minerals. Usual suspects like spinach, chard, and beet greens all have scores ranging in the 80s. But the only vegetable to earn a perfect score of 100 is watercress.
“What’s watercress?” you may ask. This leafy green is part of the Brassicaceae family and grows in bodies of fresh water, like streams and ponds. It’s closely related to cabbage, kale, radishes, and mustard. Its scientific name, Nasturtium officinale, translates from Latin as “nose twister.” And if you’ve ever taken a bite of the mature leaves, you know why.
The “Eat Healthy and Live Green” campaign launched recently by
The Peruvian Avocado Commission, aims to inspire consumers to embrace a healthier lifestyle that’s good for them and the planet.
The commission is promoting the myriad health benefits of avocados, believing it is important to driving demand.
McDaniel Fruit Company of Fallbrook, CA strongly supports the work of the Peruvian Avocado Commission’s marketing strategy focusing on the health benefits of avocados. It notes these efforts, in tandem with the Hass Avocado Board’s Avocado Nutrition Center research, help elevate the category for all avocado growers, packers and shippers and pave the path for continued growth in the category.
In addition to the trend in healthier eating, the Vancouver, B.C.-based Oppy of Vancouver, B.C. sees the versatility of avocados fueling demand.
The company sees awareness growing about the different ways to consume avocados, and this boost in demand will require supply from its current regions and beyond.
One big question is with rising food inflation, will consumers continue to purchase as many avocados?
Oppy admits it is hard to tell, admitting there’s absolutely a correlation between price and demand.
Since avocados are recommended as an item in the produce aisle with some of the most nutritional benefits, many view it as an important ingredient in their daily diet. This is why Oppy doesn’t see avocados being affected by inflation that much. So, while they may not be recession-proof, they are likely to be less price sensitive.
Watermelon is a unique fruit with compounds that may have health effects throughout the body, supporting normal cardiovascular and metabolic health, a new study has found.
According to a new comprehensive review of the scientific literature on watermelon, eating watermelon regularly may help promote health. This research paper, authored by Britt Burton-Freeman, Ph.D., and colleagues from Illinois Institute of Technology was recently published in the journal Current Atherosclerosis Reports.
“Research is unveiling the health-promoting potential of watermelon. The current literature review provides evidence that watermelon intake and citrulline supplementation lower blood pressure in human trials. Although more research is needed, favorable effects on lipids/lipoprotein metabolism are emerging based on the data we reviewed and reported in preclinical models,” said lead author Burton-Freeman.
According to the research, watermelon contains essential vitamins, minerals, antioxidants and amino acids. It also contains the amino acids citrulline and arginine, which both act as a precursor to nitric oxide, a molecule that plays a role in blood pressure regulation, lipid reduction and glucose control. Polyphenols and carotenoids, particularly lycopene, are also abundant in watermelon.
The nitric oxide benefits of citrulline and arginine coupled with the bioactivity of polyphenols and carotenoids found in watermelon suggests that this fruit may support normal cardio-metabolic health.
Burton-Freeman and colleagues reviewed the preclinical and clinical trial evidence published from 2000 to 2020 to assess watermelon intake and citrulline (a signature compound found in watermelon) on cardiovascular and metabolic outcomes, and to identify future directions important for establishing dietary guidance and recommendations.
They explored studies related to the whole fruit as well as citrulline supplementation, focusing on key cardio-metabolic risk factors. More research is needed to confirm findings of the studies identified in this literature review.
The investigators concluded that watermelon provides a combination of nutrients and phytochemicals working across multiple mechanisms to induce biological effects. Citrulline and arginine are central to these cardio-metabolic effects, and polyphenols, lycopene, potassium and magnesium contribute as well.
Continued research is needed to determine the level of sufficient intake for clinical outcomes and will also need to be studied in a variety of populations. Research on the whole fruit and its products (i.e., juice) is also needed to help determine the level of sufficient intake.
The research identified additional potential benefits from watermelon consumption that warrant further research, such as body weight control (possibly through satiety mechanisms), glucose control, and brain and gut health.
Low fruit intake is one of three dietary factors associated with death from cardiovascular disease (CVD) and type 2 diabetes (T2DM), as are high salt intake and low whole-grain intake. These dietary factors affect people regardless of age, sex and other socio-demographic variables.1 Recent research also shows that eating a variety of fruit helps reduce the risk of T2DM2, while the amount of fruit and the type of fruit selected provide cardiovascular benefits
By The California Table Grape Commission
Fresno, CA – A new clinical study published in the scientific journal Nutrients found that consuming grapes significantly increased the diversity of bacteria in the gut which is considered essential to good health overall. Additionally, consuming grapes significantly decreased cholesterol levels, as well as bile acids which play an integral role in cholesterol metabolism. The findings suggest a promising new role for grapes in gut health and reinforce the benefits of grapes on heart health.
In the intervention study[1], conducted at the University of California, Los Angeles, and led by principal investigator Zhaoping Li, M.D., Ph.D., healthy subjects consumed the equivalent of 1.5 cups of grapes[2] per day – for four weeks. The subjects consumed a low fiber/low polyphenol diet throughout the study. After four weeks of grape consumption there was an increase in microbial diversity as measured by the Shannon index, a commonly used tool for measuring diversity of species. Among the beneficial bacteria that increased was Akkermansia, a bacteria of keen interest for its beneficial effect on glucose and lipid metabolism, as well as on the integrity of the intestinal lining. Additionally, a decrease in blood cholesterols was observed including total cholesterol by 6.1% and LDL cholesterol by 5.9%. Bile acids, which are linked to cholesterol metabolism, were decreased by 40.9%.
“We found that grapes have a beneficial effect on gut bacteria, which is great news, since a healthy gut is critical to good health,” said Dr. Li. “This study deepens our knowledge and expands the range of health benefits for grapes, even as the study reinforces the heart health benefits of grapes with lowered cholesterol.”
By The NPD Group
The recently released Harvard study on the health benefits of eating nuts just confirmed what health conscious consumers already know, that nuts are good for you, reports The NPD Group, a leading global information company. NPD’s food market research finds that nuts rank among the top 10 snack-oriented convenience foods for U.S. consumers motivated by health and weight needs.
Nuts are a popular snack for breakfast and morning snack but are eaten throughout the day by health and weight conscious consumers who want a nutritious, natural, better-for-you snack, according to NPD’s Snacking in America report, which examines long-term attitudes and behaviors about snacking as well as snack selection drivers. Consumers who are motivated to choose nuts and other better-for-you snacks based on health and weight needs tend to be seniors and empty nesters, adult females, and higher income households.
The consumption of nuts is not limited to the health and weight conscious. Seventy-seven percent of U.S. households have nuts or seeds on-hand and 19 percent of individuals eat nuts at least once in a two week period, finds NPD. Nuts are consumed primarily as an in-home snack but are often incorporated into morning, lunch, and dinner meals. In addition to its choice as a healthier snack, nuts are also popular among consumers looking for a filling or a quick, convenient snack.
“Whether to meet the needs of the health and weight conscious or as an easy grab-and-go snack, nuts are a popular choice among snackers,” says Darren Seifer, food and beverage industry analyst. “Food manufacturers and retailers have a variety of options and audiences for marketing nuts.”