Consumer Concerns About Produce Food Safety is Misguided, Study Says

Consumer Concerns About Produce Food Safety is Misguided, Study Says

By the Alliance for Food and Farming

IMG_6034A new study from Colorado State University (CSU) shows that consumers continue to have concerns about the safety of conventionally grown produce and the government regulatory processes in place to protect public health.  Among other findings, the study showed that:  “A distrust in regulatory oversight is a key trigger in the valuation for local and organic.”  And, consumers generally agreed with the statement that “eating organic lowers health risks.”

These findings are concerning since the body of nutrition science clearly shows that increased consumption of either conventional or organic produce results in better overall health and a longer life.  Toxicological analyses also overwhelmingly show the safety of conventional produce – just look at the calculator function and accompanying report on safefruitsandveggies.com as an example. And, the perception that conventional produce is somehow inferior and less safe could have a negative impact on consumption, especially among lower income consumers who may not be able to afford the organic alternative.

Further, the expert panel report commissioned by the Alliance for Food and Farming (AFF) in 2010 examined the U.S. regulatory system in place to ensure food safety.  The panel found: “The U.S. EPA’s current process for evaluating the potential risks of pesticides on food is rigorous and health protective. The EPA’s testing requirements for pesticides used on food are far more extensive than for chemicals in any other use category, and include testing targeted specifically to assess the potential risks to fetuses, infants and children.”