Nearly 60 percent of the fresh produce imported from Mexico crosses the City of Pharr (TX) International Bridge.
Being the only full service commercial bridge in the region, means more and better services, infrastructure and technology to get produce loads processed at point of entry, before being unloaded at one of dozens of warehouses in the area.
The Pharr-Reynosa International Bridge is one of the most important U.S.-Mexican border ports of entry and is experiencing phoenominal growth in traffic. No end to growth is in sight.
The City of Pharr has a project that is still in the design phase known as the Border Safety Inspection Facility Connector (BSIF). This project will allow certified companies, vetted by the federal government, along with empty trucks, to bypass the importation process. The goal is to be more efficient by reducing wait times and speed up the inspection process. The project is expected to be completed late this year.
Mondays and Fridays are the busiest, and most congested days, at the Pharr Bridge.
The Pharr Bridge ranks number one in volume for truck loads of avocados and number two in tomatoes for Mexican produce to be distributed mostly throughout the eastern half of the U.S. and Canada.
Due to the new Mazatlan-Matamoros super highway, also dubbed Supervía, travel for trucks hauling produce and entering the Pharr port of entry can save as much as 600 to 700 miles of travel when delivering to Midwest and eastern U.S. and Canadian markets. Connecting Mazatlán and Sinaloa, Mexico to Pharr, Texas, this new route for produce transportation provides a more direct route to receivers. It also saves $1000 to $3000 in fuel costs, depending on the price of diesel, and nearly 16 hours in travel time round-trip.
The state of Sinaloa is what some call the breadbasket of Mexico with about 70 to 80 percent of Mexican fruits and vegetables originating from this state. Pharr, Tx has seen a significant rise in the number of importers and brokers who are based in Arizona, but are opening satellite facilities in Texas.
Lower Rio Grande Valley citrus and Mexican produce crossing the border – grossing about $2400 to Atlanta.