Strawberry shipments from Florida are looking good for the next two months, despite recent cold snap which did not do any long-lasting harm to the strawberry plants.
Well-Pick of Watsonville, CA also has operations in the Sunshine state and notes the peak shipping season is just beginning and will continue into April. The grower/shipper expects its volume to be as good if not a little better than a year.
A main concern at this point in the season every year is if the weather becomes too warm. This can shorten the season and the distance the berries can be hauled in good condition.
Plant City area strawberries – grossing about $2800 to Chicago; $3800 to New York City.