Posts Tagged “Produce Truckers Network”
Happy Thanksgiving! Come February HaulProduce.com will quietly celebrate its 5th anniversary of providing you with what I hope is information worth your valuable time ranging from active produce shipping areas, peak shipping periods, caution when needed about quality problems at shipping point, demand for refrigerated equipment, produce trucking rates, not mention health stories and other news related to perishables. Unabashedly this site is a proponent of healthy eating and promoting the health benefits of fresh fruits and vegetables. Fresh produce is a daily part of my diet.
Today, there are nearly 1000 subscribers to HaulProduce and I cannot thank each of you enough. Since its inception nearly 1900 posts have been placed on this blog.
It has been three years now since retiring after 40-plus years traveling this great nation as a journalist writing about both the trucking and produce industries. It was this knowledge gained from both industries that led me to create the Produce Truckers Network back in the 1980s. At its peak it had over 60 radio stations across North America and also was on satellite radio for several years before its completion after 20 years on the air. The same concept exists today with HaulProduce.
Although officially, retired, this outlet allows me to continue to doing something I love – and at the same time provide something useful to our subscribers. At the same time it allows spending more time with my kids, grandson and my lovely wife of 49 years.
It is with all of this in mind I plan to fully enjoy Thanksgiving, to appreciate and give thanks for all the opportunities available in the United States of America.
I will thank the good Lord for all those “highway warriors” that deliver over 95 percent of the fresh produce to markets across this great nation, as well as being thankful for everyone else in the distribution chain from growers and shippers, to all forms of companies involved in the distribution chain. It certainly doesn’t end up on our Thanksgiving dinner table by magic.
May God bless each of you and have a blessed Thanksgiving.
— Bill Martin
In January HaulProduce.com marks it 4th anniversary. During this month we will have posted on the website 1,000 produce trucking reports and other news items and features.
This sojourn began in September 1974 as I began learning all I could about the produce and trucking industries and combining those two interests with what eventually led to creating the Produce Truckers Network. During its 20-years on the air it was broadcast on over 60 radio stations across the U.S. and Canada, before becoming a part of satellite radio for four years.
The essence of those radio reports continues to be viable to this day, as it re-emerged as HaulProduce.com.
It is very encouraging receiving the regular phone calls and e-mails saying the website is providing informative, useful information, whether it comes from owner operators, small fleet owners, carriers, or third parties.
Ironically, when I entered this industry it was a period leading up t0 the deregulation of the trucking industry. Unfortunately, this “deregulated” industry has to deal with more stifling regulations than ever.
After four decades of relationships established in both the trucking and produce industries, and collecting a wealth of information scattered throughout the internet, providing information you can use in your business continues to be a priority.
A special thank you goes to TransFresh Corp. that provides the Techtrol CO2 process that extends shelf live of berries and other items in-transit, thus reducing the chances for claims or rejected loads at destination.
Another special thank you to truck brokerage Cool Runnings.
I have known Rich Macleod of TransFresh and Fred Plotsky at Cool Runnings for decades and deeply appreciate their sponsorship since day one of this venture. Both companies represent the finest in business ethics and practices.
We are looking forward to more companies are coming aboard in the New Year.
However, without you, our readers and subscribers, none of this would be possible. Thank you so much for your continued support.
As we embark on 2015, this is wishing you a Happy, Healthy and Prosperous New Year filled with safe travels.
— Bill Martin
Fred Plotsky and his staff at Cool Runnings arrange about 8,000 loads a year. 
He sees the biggest issue facing trucker is financing, followed by the rules and regulations on the trucking industry.
“However,” he adds, “If you can’t get the financing, the rules and regulations don’t matter.”
The president of Cool Runnings, based in Kenosha, WI, says truckers are facing rising costs with everything from tires to fuel and labor. An engine overhaul that was $13,000 two years ago now costs $20,000 to $21,000. The mechanics who work on those diesel engines have hourly rates that have increased from $60 to $100 per hour.
While the produce rates have gone up in recent weeks, the price of disel fuel remains high as well. For example, Fred says a truck averaging five miles per gallon, running 3,700 miles per week, at today’s diesel prices, that is costing $3,000 a week, which is hard to finance.
While Cool Runnings charges a two percent fee for advances on loads, Fred points out a lot of truck brokers charge three to five percent.
“The broker has to borrow to finance advance loads. The bank is not loaning you that money for free,” Fred states. “Financing is tight. You either pay the bank, or the broker for the cash advance. It is going to cost you more either way.”
It used to be the average cash advance was around $500 to $700 for the fuel to cover a trip from Idaho to Chicago. The advances are around $1,500.
“You are talking two percent of $1,500 when it used to be two percent of $700. The truckers have to find a way to finance this themselves, while the others who do not figure it out fall by the wayside,” Fred says.
Cool Runnings works with a lot of owner operators and small fleet operations. “The guys who used to have 20 trucks now own eight or 10. If he had 10 trucks, now he only has three or four trucks,” Fred says. “They just don’t care anymore. They’ll say, `I’m tired of fighting the rules and regulations and everything else.'”
One example of excessive government interference, Fred notes, are the CARB (California Air Resources Board) rules in California. The requirements, some of which have to do with reducing emissions, increase the costs of operation and is make it very difficult for truckers to comply, much less continue to operate profitably.
He knows one trucker who delivers freight to Utah and runs to Idaho and to pick up potatoes and French fries for delivery to Chicago. That trucker receives a consistent, steady fair rate. The trucker also does not have to comply with California’s CARB rules.
“Now that those rules are stabilized, just don’t keep changing them,” Fred states.
Cool Runnings History
Although it has been nearly 26 years, it seems almost like yesterday when I first met Fred Plotsky. I was riding in a car with a friend and business associate named Gary Robinson in Highland Park, IL during a week I was working in Chicago. Gary had just sold his truck brokerage, Cool Runnings.
How would you like to meet the new owner of Cool Runnings? He’s really a great guy,” Gary asked me. In a moment, Gary had Fred dialed up on his car phone. I met up with Fred later that day and the rest is history. We have been friends ever since.
Fred and I immediately found a few things in common. We both had an interest in produce trucking for starters. Both of us loved to fish. Fred goes after northern pike, especially on fishing expeditions to Canada, while this southern boy prefers the warmer climates and large mouth (you might find Fred reporting to work at the Cool Runnings offices in Kenosha, WI, wearing shorts in January).
Fred also has love for listening to radio, and only a few months earlier in 1986 I had launched the Produce Truckers Network and had two radio stations airing it — WRVA in Richmond, VA with Big John Trimble and WMAQ in Chicago with Fred Sanders.
Both of us are sports fans with Fred a great follower of the Chicago White Sox and the Milwaukee Brewers. He is forgiving of my support of St. Louis Cardinals.
Over the years I’ve learned to respect Fred as a loving husband, great father, little league baseball coach — and a fair and honest businessman.
It has sort of become a tradition with Fred and I to occasionally have lunch together — usually involving chicken wings and root beer. It was during such a recent visit, Fred shared some thoughts on Cool Runnings, which he has owned since July 1986, as well as what is happening with the trucking industry, and what he views as the major concerns and issues with the professionals driving the big rigs. — By Bill Martin
Fred Plotsky, who with his staff at Cool Runnings, arrange about 8,000 loads 
a year, sees the biggest issue facing truckers is financing, followed by the rules and regulations on the industry. “However, he adds, “If you can’t get the financing, the rules and regulations don’t matter.”
The president of Cool Runnings, based in Kenosha, WI, says truckers are facing rising costs with everything from tires to fuel and labor. An engine overhaul that was $13,000 two years ago now costs $20,000 to $21,000. The mechanics who work on those diesel engines have hourly rates that have increased from $60 to $100 per hour.
While the produce rates have gone up in recent weeks, the price of diesel fuel remains high as well. For example, Fred says a truck averaging five miles per gallon, running 3,700 miles per week, at today’s diesel prices, that is costing $3,000 a week, which is hard to finance.
While Cool Runnings charges a two percent fee for advances on loads, Fred points out a lot of truck brokers charge three to five percent.
“The broker has to borrow to finance advance loads. The bank is not loaning you that money for free,” Fred states. “Financing is tight. You either pay the bank, or the broker for the cash advance. It is going to cost you more either way.”
It used to be the average cash advance was around $500 to $700 for fuel to cover a trip from Idaho to Chicago. Now the advances are around $1,500. “You are talking two percent of $1,500 when it used to be two percent of $700. The truckers have to find a way to finance this themselves, while the others who do not figure it out fall by the wayside,” Fred says.
Cool Runnings works with a lot of owner operators and small fleet operations. “The guys who used to have 20 trucks now own eight or 10. If he had 10 trucks, now he only has three or four trucks,” Fred says. “They just don’t care anymore. They’ll say, `I’m tired of fighting the rules and regulations and everything else.'”
One example of excessive government interference, Fred notes, are the CARB (California Air Resources Board) rules in California. The requirements, some of which have to do with reducing emissions, increase the costs of operation and is make it very difficult for truckers to comply, much less continue to operate profitably.
He knows one trucker who hauls potatoes and french fries between Idaho and Utah. That trucker receives a consistent, steady fair rate. The trucker also does not have to comply with California’s CARB rules.
“Now that those rules are stabilized, just don’t keep changing them,” Fred states.
Although it has been nearly 26 years, it seems almost like yesterday when Ifirst met Fred Plotsky. I was riding in a car with a friend and business associate named Gary Robinson in Highland Park, IL during a week I was working in Chicago. Gary had just sold his truck brokerage, Cool Runnings.
“How would you like to meet the new owner of Cool Runnings? He’s really a great guy,” Gary asked me. In a moment, Gary had Fred dialed up on his car phone. I met up with Fred later that day and the rest is history. We have been friends ever since.
Fred and I immediately found a few things in common. We both had an interest in produce trucking for starters. Both of us loved to fish. Fred goes after northern pike, especially on fishing expeditions to Canada, while this southern boy prefers the warmer climates and large mouth (you might find Fred reporting to work at the Cool Runnings offices in Kenosha, WI, wearing shorts in January).
Fred also has love for listening to radio, and only a few months earlier in 1986 I had launched the Produce Truckers Network and had two radio stations airing it — WRVA in Richmond, VA with Big John Trimble and WMAQ in Chicago with Fred Sanders.
Both of us are sports fans with Fred a great follower of the Chicago White Sox and the Milwaukee Brewers. He is forgiving of my support of St. Louis Cardinals.
Over the years I’ve learned to respect Fred as a loving husband, great father, little league baseball coach — and a fair and honest businessman.
It has sort of become a tradition with Fred and I to occasionally have lunch together — usually involving chicken wings and root beer. It was during such a recent visit, Fred shared some thoughts on Cool Runnings, which he has owned since July 1986, as well as what is happening with the trucking industry, and what he views as the major concerns and issues with the professionals driving the big rigs. — By Bill Martin