Strong winter strawberry shipments, led by its Florida and Mexico growing regions, is predicted by California Giant Berry Farms, headquartered in Watsonville, CA.
The company reports its 2021-2022 Florida strawberry season started strong, with the long term weather outlook appearing to be better than a year ago. Florida strawberry shipments got underway in time for Christmas and peak shipments are expected in mid-February – around Valentine’s Day.
The strong forecast comes at a critical time for California Giant, as strawberry volumes are tight, following heavy rains in October that ended much of the Watsonville/Salinas growing season. Concurrently, the Santa Maria fall crop finished, as colder temperatures and wet weather becomes more frequent.
In addition to the strong Florida crop forecast, California Giant’s strawberry production shipments from Central Mexico are expected to continually increase in the coming months, with the growing regions season in its early stages. The region, known for its traditionally strong winter harvest is on track to produce as expected.
Florida strawberries and vegetables – grossing $4000 and more to New York City.