Mexican berry exports will be down from originally forecast to its leading market this year due to the COVID-19 pandemic, but is still expecting an increase over 2019.
National Association of Exporters of Berries (Aneberries), reports the country had expected a double digit rise in exports to North America. But in light of the pandemic, it now expects Mexico to see a 5 percent increase over last season in berry exports.
The industry currently has more than 116,000 acres of crops in 22 states and it exports over 400,000 metric tons (MT) each year, a figure that represents $2.5 billion to Mexico. However, 97.5 percent of exports are concentrated in the United States and Canada, so Mexico is looking to diversify into other markets, mainly in Asia and the Middle East.
The primary challenges to gain a foothold of these markets are logistics and commercial relationships. Berry exports must be shipped by air, especially raspberries and blackberries. However, the pandemic has interrupted intercontinental flights.