Posts Tagged “feature”

Idaho Potato Commission’s New TV Commercial is Scoring Big Points

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DSCN0185By the Idaho Potato Commission

EAGLE, ID —  The Idaho Potato Commission (IPC) launched its new television commercial during the Boise State University (BSU) vs University of Virginia (UVA) football game that aired live from Albertson’s Stadium in Boise, Idaho in late September.  As a long-standing Bronco sponsor, this marquee game presented an ideal opportunity to unveil the seventh installment of the IPC’s  commercial featuring the Big Idaho Potato Truck, Farmer Mark and his ever-faithful hound.

“Every year the popularity of the Big Idaho Potato Truck grows exponentially due in large part to the national television commercial that airs when the Truck isn’t on the road.  As a result, consumers are exposed to the Truck for an entire year, as opposed to 6-months, the actual length of the tour, explained Frank Muir, President and CEO, IPC.   “Launching the commercial during the IPC’s nationally-televised marquee game at Albertson’s Stadium has become a tradition.  Not only are we further supporting Idaho football but the strength of the brand is reinforced through the prominently placed Idaho’s potato signage throughout the stadium, and the reporters are always excited to talk about spuds.”

During the game ESPN reporters made it clear to their viewers they were in Tater Nation.  From footage of the Big Idaho Potato Truck and non-stop shots of Spuddy Buddy, to a close-up of sideline reporter, Molly McGrath’s loaded baked potato, Idaho’s potatoes were treated like MVPs from the kick-off to the very last play of the game.
The commercial airs through early April on popular networks like CNN, The Food Network, Headline News, Fox News and The History Channel, achieving more than 550 million audience impressions. To view it now, visit the IPC’s YouTube channel.

For more information about Idaho’s famous spud visit:  idahopotato.com

About the Idaho Potato Commission

Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous Grown in Idaho seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho potatoes. Idaho’s growing season of warm days and cool nights, ample mountain-fed irrigation and rich volcanic soil give Idaho potatoes their unique texture, taste and dependable performance, that differentiates Idaho potatoes from potatoes grown in other states.

Boise State Football

The Boise State Bronco lost the game to Virginia University, 42 to 23.  However, the Broncos have an 8-2 won, lost record.

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Early Potato Shipments from Red River Valley are Strong, Despite Truck Shortage

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DSCN0439By Ted Kreis

Northern Plains Potato Growers Association Communications

Fresh shippers from the Red River Valley are off to a strong start having already shipped over 700,000 hundredweight of potatoes prior to November 1st. That is a 32 percent increase over last year, a year that growers battled through wet harvest conditions.

Shippers believe they could have shipped even more potatoes this fall had trucks been more readily available. Packers with the ability to load railcars are doing so in a big way to help move the crop. And don’t look for more trucks anytime soo. Thanksgiving turkey truck demand and hunting season are expected to make 18 wheelers even tougher to get the rest of November.

The 2017 fresh crop is the largest in many years but not by much. It barely edged out the 2015 crop for total tonnage. Though similar in size, there are two glaring differences.

First, yellow potatoes make up nearly 21 percent of the 2017 Red River Valley fresh crop; that compares to just 13 percent in 2015. This has left packing sheds with considerably fewer reds to move compared to 2015, but of course more yellows  The increase in yellow production both here and in other parts of the U.S. is in response to a continued increase in consumer demand. Nobody knows when or if the trend will subside.

Secondly, the quality is much better this year.   In 2015 there was an unusually high number of growth cracks and other cosmetic issues.  This year the color and appearance of the potatoes is excellent which has buyers excited and has created high demand for Red River Valley Red Potatoes.

The Red River Valley has long been the nation’s largest producer of red potatoes, and now ranks in the top five for yellow potato production as well.

The Northern Plains Potato Growers Association is located in East Grand Forks, MN

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RRV potatoes from Grand Forks, ND – grossing about $3200 to Dallas.

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Kenny Lund: “The FMCSA Has Been a Terrible Failure”; The Unintended Consequences of ELD, and More

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DSCN0274Everyone is talking about the ELD mandate that goes into effect this December or potentially delayed to Spring 2018. From my perspective, the discussion centers on who will be compliant and who will not. We should be talking about how this simply enforces the Hours of Service (HOS) and its inane “one size fits all” solution that is bad for the industry.

To determine safety based just on the number of hours a driver is on duty and not take into account miles driven, conditions, places to park, loading/unloading procedures, experience of the driver, cross-country vs local deliveries and a host of other variables leads to a system that is unfair to the small cross country drivers who need some relief from the “system”. Hours of Service needs to be changed and the ELD mandate will only make the faulty HOS that much worse.

The biggest flaw in this  system is drivers and carriers are compensated based on miles traveled, as almost every load booked has the revenue broken down into what the load pays per mile, but the compliance mechanism is based on HOURS in service. This will lead to drivers pushing harder to cover more miles in the allotted hours. This could lead to roads being less safe as drivers will be pushed to their limits.

But the regulators know better right? It turns out they do not. The FMCSA has been a terrible failure. The unintended consequences of their regulations have made the highways less safe. Just this past year highway deaths in crashes involving trucks have gone up 5.4%. This is a huge jump. After the FMCSA enacted their CSA safety program intended to make the highways safer, the steady decline of deaths on the highway per miles driven has reversed and we see a continual increase. CSA made a driver with 5 million miles in the driver seat but with some tickets or log book violations less valuable to a trucking company than a new driver with no violations. No consideration was made for the driver that had 5 million miles without an accident. The regulations made the driver with 5 million safe miles the enemy along with many of our best drivers in the industry.

Now the same situation is happening with ELDs. Experienced and safer drivers will leave the industry as they are displeased with the government regulators trying to control every little thing they do on the road. Less experienced drivers will push harder to “make their miles” based on the hours left on their ELDs. At a minimum, the ELD mandate should be delayed until HOS regulations are improved and more discretion is given to the professionals driving the trucks.

Ken Lund

VP, Support Operations

Allen Lund Company

 ken.lund.@allenlund.com

Kenny Lund  graduated from Loyola Marymount University with a degree in Business Administration and managed the refrigerated transportation division in Los Angeles for eight years, before shifting full time into managing the Information and Technology Department in 1997; becoming the Vice President of the department in 2002. In 2014 Kenny started working with the ALC Logistics division to sell the ALC Transportation Management System (TMS) to companies that manage refrigerated and dry transportation.

Reprinted from ALC’s Carrier Connection, October 19, 2007, Issue #164.

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Fresh Fruit Has Per Capita Growth; Study Shows Berries Salads Lead Organic Produce Consumption

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DSCN0252New data is shedding light on where increased U.S. per capita consumption is coming from with fruit.  Also, organic produce continues to show increasing popularity

Apples, some citrus varieties, blueberries and tropical fruit, have given a boost to U.S. fresh fruit per capita use, which grew a strong 3 percent in 2016.

The USDA’s fruit yearbook report revealed that total fresh fruit per capita consumption in 2016 was rated at 116.05 pounds, up 3 percent from 112.5 pounds in 2015.

2016 fresh citrus per capita use rose 6 percent to 24.02 pounds, up from 22.73 pounds in 2016.  Fresh non-citrus per capita use was pegged at 92.03 pounds, 2 percent higher than 89.81 pounds in 2015.

2016 per capita use of fresh fruit commodities, with percent changed compared with 2015:

  • Lemons, 4.15 pounds (+15%);
  • Limes, 3.48 pounds (+15%);
  • Mangoes, 2.96 (+14%);
  • Blueberries, 1.77 pounds (+10%);
  • Papayas, 1.43 pounds (+8%);
  • Apples, 18.55 pounds (+7%);
  • Oranges, 9.17 pounds (+6%);
  • Pineapples, 7.28 pounds (+4%);
  • Strawberries, 8.03 pounds (+4%);
  • Pears, 2.76 (+4%);
  • Grapes, 8.08 pounds (+3%);
  • Tangerines, 5.28 pounds (+1%);
  • Avocados, 7.08 pounds (-2%);
  • Bananas, 27.55 pounds (-2%);
  • Peaches, 2.86 (-5%); and
  • Grapefruit, 1.94 pounds (-13%)

Study Shows Growth of Organics

A  Nielsen Co. study shows organic produce grew 9 percent in dollars year-over-year and represented a 10 percent share of total produce as of last summer.

Consumers are said to be buying larger packages of organic berries, instead of smaller containers such as pints.  Increase they are buying more 18-ounce to 2-pound containers.

Prepackaged salads continue to lead organic sales, with 3 percent year-on-year growth in 2017.

Consumers continue to seek out healthy meal alternatives such as kale, colored carrots, green cabbage and broccoli, with a mix of flavors and textures.  Lettuce and berries continue to dominate the organic sales, combining for nearly a 30 percent sales increase in the U.S.

Apples and spinach are the next largest organic categories, with 9 and 8 pecent of sales.

Overall, only 14 categories make up 80 percent of organic produce sales, compared to 20 categories within the conventional space.

Such commodities as limes, cherries, beets, avocados, beans and lemons had 20 to 30 percent growth over the previous year, even though those items account for only 4 pecent of organic produce sales.

Larger categories also are growing. Among those, organic berries grew 29 percent year over year.  Blackberries and blueberries are growing at a quicker rate (46 and 35 percent, respectively) than strawberries (26 percent). Organic bananas and apples are also growing, at 18 and 12 percent, respectively.

In Washington state, there is projected to be 50 percent more organic apples over the next season, an increase another 100 percent over the next two years.  Apples are considered one of the easier crops to grow organically.

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Port Everglades Sets a Containerized Cargo Record; WA Apples Shipments Slow out of the Gate

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DSCN0001Fresh fruits and vegetables play a big role in the record setting containerized cargo arrivals at Port Everglades… Meanwhile, Washington apple loadings are down compared to September of last year.

By Port Everglades

Fresh produce imports played a major role in Port Everglades (Fla.), setting a record for containerized cargo volumes with 1.077 million 20-foot equivalent units (TEUs) in fiscal year 2017.

That’s a 4 percent increase compared to the previous fiscal year totals and 1.5 percent over the previous record, set in fiscal year 2015. The port’s fiscal year ended September 30th, according to a news release.

“The volumes of refrigerated produce coming into Florida through Port Everglades from Central America is significant,” Port Everglades Chief Executive and Port Director Steve Cernak said.  “It represents more than half of all perishable cargo that arrives in Florida by ocean.”

Apparel, tile, beverages, machinery and automobile parts are also significant categories imported through the port.

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Apple Shipments

Apple shipments, as well as volumes and sales were off this season at retail compared to a year ago in September due to a harvest gap, according to data compiled from Nielsen Fresh Facts.

Washington state apples had a record early harvest start last year, and started about 10 days later than normal this year, causing the lag at retail. according to a news release from Stemilt Growes, based in Wenatchee WA.

Volume, sales and shipments should pick up soon as harvests conclude and retailers have big enough supplies to offer ad specials on apples.

Apples were 5.9 percent of total produce department sales in September, compared with 6.5 percent  last year.

Gala, red delicious, fuji, Honeycrisp and granny smith were the top five varieties, and club variety Sweetango cracked the top 10.

The average September retail price for all varieties was $1.66, and nearly 66 percent of sales were in bulk.  Two-thirds of bagged apple sales in September were 3-pound bags.

Sizing is smaller on apples than in 2016.

Washington apple shipments – grossing about $5000 to Chicago.

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NC Sweet Potato Shipping Update; Inaugural U.S. Arrival of Avocados from Colombia

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ColumbiaAdequate supplies of sweet potatoes shipments to U.S. markets are seen in the coming weeks.  Meanwhile, the first ever avocados from Columbia have arrived in the U.S.

North Carolina, the nation’s leading producer and shipper of sweet potatoes should have good supplies the remainder the year, including the important Thanksgiving and Christmas holidays.

The Tar Heel State has only 83,000 acres, which is 15,000 fewer acres than last season, which is significant considering the state produces over half of the sweet potatoes in the U.S. The loss of acreage is expected to be partially offset by a five percent increase in yields.  The harvest continues, but should be mostly completed by Thanksgiving.

Some of the major NC sweet potato shippers are:

Tull Hill Farms Inc., Kinston, N.C.,

Southern Produce Distributors Inc., Faison, N.C.,

Burch Farms, Faison, N.C

Nash Produce LLC, Nashville, N.C.,

Imported Columbian Avocados

The first containers of Colombian avocados destined for the United States were loaded onto vessels at the Port of Cartagena on Thursday, November 2, during a ceremony that included Colombian avocado growers and packers, and Colombian Secretary of Agriculture Juan Guillermo Zuluaga, Instituto Colombiano Agropecuario (ICA) officials.

This shipment, on a Hapag Lloyd service, sailed on Friday, November 3, and was delivered on Monday, November 6 to Port Everglades, Florida. Once the shipment clears inspections it will be moved directly to Mission’s Atlanta forward distribution center for further inspection before being delivered to the final customer.

Brent Scattini, Mission’s Vice President of Sales & Marketing, indicated that there is strong interest in Colombian fruit from a retailer perspective. “Since the announcement about Colombia being allowed into the U.S., we’ve had customers asking about it, and several wanting to be the first to receive the fruit. We expect volume to build throughout the season, as well as in years to come. Having an additional source, another option, is good for our customer base.”

Cartama is the leading producer and distributor of Hass avocados in Colombia. The company produces avocados on nearly 1,000 hectares in Colombia, with a packing plant in Pereira.

Mission Produce  of Oxnard, CA operates state-of-the-art avocado packing facilities in California, Mexico, Peru and Chile.

 

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It Looks Like the Banana Has a Future Afterall

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By Wageningen University & Research

The banana has been severely affected by fungal diseases that can only be combated by using more and more plant protection products. In the last century, the much-loved Gros Michel banana variety was wiped out as a result of Panama disease. But now the replacement variety Cavendish – available in every supermarket – is at risk.  At his inauguration as professor by special appointment for Tropical Phytopathology 014at Wageningen University & Research recently, Professor Gert Kema reveals what it will take to save the banana.

The Cavendish export banana does well in all types of soil and for years showed little susceptibility to Panama disease. For this reason, major banana producers planted the Cavendish en masse on the defunct Gros Michel plantations. The ‘agronomic miracle,’ as Cavendish has been dubbed, came to dominate the international market and has partly supplanted local varieties in India and East Africa, says Professor Kema.  Moreover, retailers keep the kilo price to a minimum because bananas generate top turnovers in supermarkets.  They are money machines, similar to cotton T-shirts.  As with other “orphan crops,” a monetary investment has lagged behind in the financially thriving banana industry. No money has been put into basic scientific research. Now we know that was the wrong decision.

Return of Panama disease

Panama disease is caused by a Fusarium fungus, which has now developed an extremely virulent strain known as TR4 (Tropical Race 4), with disastrous consequences. What’s more, there are no seeds banks with propagating material for new varieties to replace the Cavendish. ˜We are back to square one,”  concludes the professor.  “Cavendish has one major drawback: there is no genetic variation. This means that the bananas of the big brands and fair-trade bananas are genetically identical. They are clones grown in extreme monocultures and are therefore all equally sensitive to fungal diseases,”  he says in his inaugural address.  A Tropical phytopathology – dragging orphan crops into the spotlight.

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Study:  Arizona is 2nd in Shipments of Leaf, Iceberg and Romaine Lettuce

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DSCN0306Although there are lettuce shipments towards the end of the seasons from the Salinas Valley and the Huron area of the San Joaquin Valley, light loadings of the product started late last week from the Yuma district of Arizona as the annual fall transition is underway.

Lettuce volume from the desert is very light and will be increasing right up to Thanksgiving  (November 23rd).

Doubling previous informal estimates, a new study says Arizona’s leafy greens industry delivers $2 billion in annual sales.  The study, by researchers at the University of Arizona’s Department of Agricultural and Resource Economics, estimated a sales contribution of $2 billion for the Arizona leafy greens industry.

“We examined the whole value chain, including on-farm and post-harvest activities to understand the broad scope of the industry’s contribution to the Arizona economy,”Ashley Kerna Bickel, key researcher and contributor to the report, said in a news release.

Called “Arizona Leafy Greens: Economic Contributions of the Industry Cluster,”  the study examined 2015 agricultural cash receipts for on-farm production and post-harvest activities.

The release said the report was funded by the Arizona Leafy Greens Food Safety Committee. Authors included Kerna Bickel, Dari Duval and George Frisvold.

For purposes of the study, the leafy greens industry was defined to include on-farm activities and also cooling, cutting, washing, packing, processing, storing and shipping.

In addition to the $2 billion sales figure, the study found:

  • Arizona is the No. 2 producer of lettuce (iceberg, leaf and romaine) nationally;
  • The state’s Yuma County ranks second among U.S. counties in harvested lettuce and spinach acreage;
  • From late November to mid-March, Arizona supplies 80 percent of the nation’s lettuce, with an average of 1 billion pounds of lettuce shipped per month;
  • Leafy greens have accounted for an average of 17 percent of the state’s total agricultural receipts each year since 2010;
  • Nearly 27,000 individuals were employed either directly or indirectly by the Arizona leafy greens industry in 2015, with 16.9 million hired labor hours needed for on-farm operations alone; and
  • The leafy greens industry’s total contribution to Arizona’s gross state product was nearly $1.2 billion in 2015.

While Yuma vegetable shipments are too few to count right now, Arizona melon shipments (cantaloupe and honeydew) are totalling over 250 loads per week.

 

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Allen Lund Company’s Bob Rose: Stronger Rates, Truck Shortages and ELDs

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DSCN0280“Name me a city or a state and I will tell you trucks have been tight,” states Bob Rose of the Allen Lund Company LLC.

Rose should know.  He is the manager of the firm’s San Francisco office and has been with the transportation and logistics company 31 years.  Based in LaCanada, CA, Allen Lund Company has 34 offices nationwide, working with 21,000 trucking companies, providing it with a keen pulse of truck availability.

The last three quarters of 2017 rates have been stronger, reflecting increased demand for equipment.

Allen Lund Company moves about 90,000 loads a year with a significant portion of this being perishables.

Rose doesn’t expect truck availability to improve any the rest of the year, and points out holidays such as Thanksgiving (November 23rd) always means increased demand for fresh fruits and vegetables and refrigerated trucks.

The ethnic population in the U.S. also is a factor with higher volume and demand for equipment to deliver product for their holiday observances.

“Not everyone can haul produce,” says Rose, in reference to the extra demands and knowledge required of drivers hauling perishables.

He also expresses concerns over the looming electronic logging device (ELD) requirement mandate, which the Commercial Vehicle Safety Alliance will begin phasing in December 18th unless it is delayed, as many hope.  Plans to start using out-of-service criteria connected with the ELD mandate begins April 1st.

While the large carriers and their trucking associations tend to support ELDs, owner operators and small fleets often view it as limiting their ability to provide superior service, increases their costs of operation, and being another rule limiting their freedom of choice as professional drivers.

“Not a lot of the large carriers are hauling produce,” observes Rose.  “Most of it is transported by owner operators and small trucking companies.”

He believes the tight truck supplies are resulting primarily due to the industry being at or near full capacity.

“We talk a lot about truck shortages, but with ELDs, we will feel it.  But no one yet knows how ELDs will be enforced,” Rose says.

As a result, he notes Allen Lund Company is looking for ways to reduce the costly delays too often found at loading and unloading docks.  They also are seeking improved routes for trucking since customers are maintaining lower inventories and want faster deliveries.

“I want to figure out how to pay drivers more so they can truck less and still support their families,” Rose concludes.

 

 

 

 

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Thanksgiving Produce Shipments Should be Heavy the Next Two Weeks

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DSCN7317Thanksgiving is early this year (November 23rd) and there should be heavy produce shipments the weeks of November 6th and November 13th as retailers across American stock their shelves for this popular holiday.   Among the most popular items are potatoes, onions, celery, and sweet potatoes.

Idaho rail loadings for delivery to the East Coast will have to be made in early November to arrive in time for Thanksgiving distribution.  Truck shipments should be particularly heavy the next two weeks.  Idaho truck supplies, as well as many other areas around the country appear to be particularly tight, if not in short supply.

Potato shipments are strong with Idaho shipping around 1750 truck load equivalents weekly.  You will probably be hauling more cartons of potatoes and fewer consumer bags because Idaho has more larger sized spuds this year than normal.

While overall  Idaho potato shipments could be down a little this season, potato haulers need to exercise some caution.  As much as 20 percent of the Idaho crop was harvested recently following several nights of freezes.  This very well could result in a higher cull rate for potatoes, which hopefully will remove poor quality product before it is loaded on your truck.

Onion Shipments

Overall, fewer onion shipments are seen, particular out of the west this season.  For example, in the Treasure Valley of Idaho-eastern Oregon volume could be off 20 to 30 percent.  It has been loading about 700 truck loads of onions per week.

Celery, and sweet potatoes

The Salinas Valley, while approaching the end of the season, is still shipping about over 600 loads of celery a week, as well as items ranging from broccoli, cauliflower and lettuce….North Carolina sweet potato shipments are seasonally strong, particularly by volume leader North Carolina, with much fewer shipments originating from California, Mississippi and Louisiana.

Idaho potato shipments – grossing about $5400 to New York City.

Malheur County Oregon onions – grossing about $5000 to Atlanta.

Salinas Valley vegetables – grossing bout $7400 to New York City.

 

 

 

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