Posts Tagged “Santa Maria strawberry shipments”

Santa Maria Strawberry Shipments Could be Exceptional This Season

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Santa Maria is California’s second leading produce and shipper of strawberries and this season could be a banner one. As with other Golden State berry production areas, Santa Mara has been producing greater volumes with higher yield under new varieties.

Positioned on the Central Coast with Ventura to its south and Watsonville to the north, in 2018, Santa Maria strawberry shipments totaled over 33 percent of California’s total volume — about 70.4 million crates.

In the fall of 2018, growers planted 8,583 acres for the upcoming winter, spring and summer season, off from 11,744 acres from the previous season.

Providence Farms in Santa Maria has mostly organic strawberries on 260 acres, which grows and ships its product through California Giant Berry Farms. The company reports increasing yields as a result of research by the University of California, Davis program. Providence Farms 35 years ago was producing around 6,000 trays an acre, but now yields are up to 8,500 to 9,000 trays an acre with newer, improved varieties.

If the weather is normal this season, weekly shipment volume is expected to equal or exceed average shipment totals the past three years from April 15th to October 31st.

Total California strawberry shipments have set records the past three years in total, increasing 6 percent. It is a trend where growers are producing higher yields with less planted acreage. During the past three years strawberry acreage has declined 12 percent.

Two of the three top-yielding varieties in production yield studies conducted in Watsonville by UC Davis, include the monterey variety, producing 10,554 cartons per acre, and the san andreas variety, which yielded 10,414 cartons per acre.


However, problems can arise with the higher-producing varieties. Weather factors delayed fruit harvests until California’s three strawberry districts came online with fruit, including those high-yield varieties, close in time with each other. That was around May 11th, when production hit nearly 10 million trays and exceeded the three-year average of just over 8 million trays.


Annual shipments increased 9 percent to nearly 225 million trays.

Weather has resulted in statewide shipments this year trailing behind last year at this time. As of March 23rd, shipments were at about 7.2 million trays — significantly behind the nearly 11.9 million trays harvested at the same time last year.

In Santa Maria, about 637,000 crates of berries have been shipped compared to over 2.4 million crates a year ago. Timing, however, is on track with normal years.

Santa Maria strawberry and vegetable shipments – grossing about $4700 to Chicago.


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Santa Maria Strawberry Shipments Play Significant Role in Total California Volume

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DSCN9805Sandwiched in between Ventura County to the south and the Watsonville area of the Salinas Valley to the north is Santa Mara.  It’s strawberry season typically overlaps with the other two neighboring growing districts and plays a significant role in the state’s total volume.

While weather delays cut volume for Easter, Santa Maria strawberry shipments are expected to play a key role.

Through March 24th, total volume for the year-from Santa Maria stood at 2.43 million trays, up from 1.89 million trays last year at the same time.  However, it was down from 4.04 million crates in 2016.

Total California strawberry shipments the week of March 24 were 907,000 crates, down about 70 percent from 3.31 million trays the same week last year and 80 percent less than the 4.27 million two years ago.  In fact, total California strawberry shipments the week of March 24 were 907,000 crates, down about 70% from 3.31 million trays the same week last year and 80 pecent lower than the 4.27 million two years ago.

A freeze a few weeks ago damaged blooms in Santa Maria, followed by rain during much of March, which cut volume for shippers such as  Gold Coast Packing Inc.,  of Santa Maria.

Total California strawberry shipments last year hit a record 206 million trays, up from the 2016 record of 197 million trays. The Santa Maria district shipped 66.7 million trays in 2017, up from 60.8 million trays in 2016.

Projected acreage for the Santa Maria district this season is 11,292 acres, down from 12,209 acres in 2017 and 11,817 acres in 2016.

Santa Maria’s fall planted acreage of 8,506 for winter, spring and summer production was off 3.4 pecent compared with 2017.  As a whole, Santa Maria accounted for 30.6 percent of California’s fall planted acreage for winter, spring and summer production, compared with 29.6 pecent last year.

Total fall planted acreage for winter, spring and summer production was estimated at 27,804 acres, down 6.5 percent from 2017.

Meanwhile, Santa Maria accounted for 2,786 acres for projected summer planted acreage for fall production, down 18 percent from 2017.  Santa Maria accounts for 46.5 pecent of California’s projected summer planted acreage for fall production, down from a 51.1 percent share a year ago.

The estimate for California’s total summer planted strawberry for fall production in 2018 is 5,998 acres, down 10.1 pecent compared with a year ago.

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